#BD31B1#BD31B1

#BD31B1 is a mid, highly saturated purple. Relative luminance 0.162; OKLCH L 57.4% C 0.221 H 331.9°. Best body text is #FFFFFF at 4.96:1 contrast (WCAG AA passes).

Color values

HEX	#BD31B1
RGB	rgb(189, 49, 177)
HSL	hsl(305, 59%, 47%)
HSV	hsv(305, 74%, 74%)
CMYK	cmyk(0%, 74.1%, 6.3%, 25.9%)
CIE-LAB	lab(47.23, 67.99, -37.87)
CIE-LCH	lch(47.23, 77.82, 330.88°)
OKLab	oklab(57.43% 0.1948 -0.1042)
OKLCH	oklch(57.43% 0.221 331.9)
XYZ	xyz(30.0204, 16.1922, 43.1307)
Luminance	0.1619 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD31B1 #31BD3D

analogous

#8331BD #BD31B1 #BD316B

triadic

#BD31B1 #B1BD31 #31B1BD

tetradic

#BD31B1 #BD8331 #31BD3D #316BBD

square

#BD31B1 #BD8331 #31BD3D #316BBD

split-complementary

#BD31B1 #6BBD31 #31BD83

monochromatic

#5C1856 #8C2483 #BD31B1 #D458C9 #E088D9

Accessibility & contrast

On white

4.96

#BD31B1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.24

#BD31B1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD31B1

4.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD31B1	#FFFFFF	#000000	##FFFFFF
##BD31B1	1.00	4.96	4.24	4.96
#FFFFFF	4.96	1.00	21.00	1.00
#000000	4.24	21.00	1.00	21.00
##FFFFFF	4.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2663B4

Deuteranopia (green-blind)

#5E77AE

Tritanopia (blue-blind)

#C5416E

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd31b1;
/* rgb */ color: rgb(189, 49, 177);
/* oklch */ color: oklch(57.4% 0.221 331.9);

Tailwind

colors: {
  custom: {
    50: '#d578c9',
    500: '#bd31b1',
    950: '#000000',
  },
}

SCSS

$custom: #bd31b1;
$custom-light: #d578c9;
$custom-dark: #000000;

JSON

{
  "hex": "#bd31b1",
  "rgb": {
    "r": 189,
    "g": 49,
    "b": 177
  },
  "hsl": {
    "h": 305.143,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.57428,
    "c": 0.22095,
    "h": 331.9
  },
  "luminance": 0.1619
}

Semantic roles & 50–950 ramp

primary

#BD31B1

secondary

#80CA86

accent

#E25346

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD31B1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →