#BD31A7#BD31A7

#BD31A7 is a mid, highly saturated purple. Relative luminance 0.158; OKLCH L 56.9% C 0.214 H 335.3°. Best body text is #FFFFFF at 5.05:1 contrast (WCAG AA passes).

Color values

HEX	#BD31A7
RGB	rgb(189, 49, 167)
HSL	hsl(309, 59%, 47%)
HSV	hsv(309, 74%, 74%)
CMYK	cmyk(0%, 74.1%, 11.6%, 25.9%)
CIE-LAB	lab(46.72, 66.49, -32.76)
CIE-LCH	lch(46.72, 74.12, 333.77°)
OKLab	oklab(56.9% 0.1942 -0.0895)
OKLCH	oklch(56.9% 0.214 335.3)
XYZ	xyz(29.0600, 15.8081, 38.0725)
Luminance	0.1580 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD31A7 #31BD47

analogous

#8D31BD #BD31A7 #BD3161

triadic

#BD31A7 #A7BD31 #31A7BD

tetradic

#BD31A7 #BD8D31 #31BD47 #3161BD

square

#BD31A7 #BD8D31 #31BD47 #3161BD

split-complementary

#BD31A7 #61BD31 #31BD8D

monochromatic

#5C1851 #8C247C #BD31A7 #D458C0 #E088D2

Accessibility & contrast

On white

5.05

#BD31A7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.16

#BD31A7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD31A7

5.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD31A7	#FFFFFF	#000000	##FFFFFF
##BD31A7	1.00	5.05	4.16	5.05
#FFFFFF	5.05	1.00	21.00	1.00
#000000	4.16	21.00	1.00	21.00
##FFFFFF	5.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3161AA

Deuteranopia (green-blind)

#6376A4

Tritanopia (blue-blind)

#C63C69

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #bd31a7;
/* rgb */ color: rgb(189, 49, 167);
/* oklch */ color: oklch(56.9% 0.214 335.3);

Tailwind

colors: {
  custom: {
    50: '#d577c1',
    500: '#bd31a7',
    950: '#000000',
  },
}

SCSS

$custom: #bd31a7;
$custom-light: #d577c1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd31a7",
  "rgb": {
    "r": 189,
    "g": 49,
    "b": 167
  },
  "hsl": {
    "h": 309.429,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.56902,
    "c": 0.21386,
    "h": 335.3
  },
  "luminance": 0.15805
}

Semantic roles & 50–950 ramp

primary

#BD31A7

secondary

#80CA8B

accent

#E25E46

background

#FDF7FB

surface

#FBEEF7

border

#D4C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD31A7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →