#BD31A3#BD31A3

#BD31A3 is a mid, highly saturated pink. Relative luminance 0.157; OKLCH L 56.7% C 0.211 H 336.7°. Best body text is #FFFFFF at 5.08:1 contrast (WCAG AA passes).

Color values

HEX	#BD31A3
RGB	rgb(189, 49, 163)
HSL	hsl(311, 59%, 47%)
HSV	hsv(311, 74%, 74%)
CMYK	cmyk(0%, 74.1%, 13.8%, 25.9%)
CIE-LAB	lab(46.53, 65.91, -30.69)
CIE-LCH	lch(46.53, 72.70, 335.03°)
OKLab	oklab(56.7% 0.1939 -0.0836)
OKLCH	oklch(56.7% 0.211 336.7)
XYZ	xyz(28.6959, 15.6624, 36.1551)
Luminance	0.1566 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD31A3 #31BD4B

analogous

#9131BD #BD31A3 #BD315D

triadic

#BD31A3 #A3BD31 #31A3BD

tetradic

#BD31A3 #BD9131 #31BD4B #315DBD

square

#BD31A3 #BD9131 #31BD4B #315DBD

split-complementary

#BD31A3 #5DBD31 #31BD91

monochromatic

#5C184F #8C2479 #BD31A3 #D458BD #E088D0

Accessibility & contrast

On white

5.08

#BD31A3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.13

#BD31A3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD31A3

5.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD31A3	#FFFFFF	#000000	##FFFFFF
##BD31A3	1.00	5.08	4.13	5.08
#FFFFFF	5.08	1.00	21.00	1.00
#000000	4.13	21.00	1.00	21.00
##FFFFFF	5.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3461A6

Deuteranopia (green-blind)

#6576A0

Tritanopia (blue-blind)

#C73A67

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd31a3;
/* rgb */ color: rgb(189, 49, 163);
/* oklch */ color: oklch(56.7% 0.211 336.7);

Tailwind

colors: {
  custom: {
    50: '#d577be',
    500: '#bd31a3',
    950: '#000000',
  },
}

SCSS

$custom: #bd31a3;
$custom-light: #d577be;
$custom-dark: #000000;

JSON

{
  "hex": "#bd31a3",
  "rgb": {
    "r": 189,
    "g": 49,
    "b": 163
  },
  "hsl": {
    "h": 311.143,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.567,
    "c": 0.21112,
    "h": 336.7
  },
  "luminance": 0.1566
}

Semantic roles & 50–950 ramp

primary

#BD31A3

secondary

#80CA8E

accent

#E26346

background

#FDF7FB

surface

#FBEEF7

border

#D4C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD31A3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →