#BD31A2#BD31A2

#BD31A2 is a mid, highly saturated pink. Relative luminance 0.156; OKLCH L 56.6% C 0.210 H 337.0°. Best body text is #FFFFFF at 5.09:1 contrast (WCAG AA passes).

Color values

HEX#BD31A2
RGBrgb(189, 49, 162)
HSLhsl(312, 59%, 47%)
HSVhsv(312, 74%, 74%)
CMYKcmyk(0%, 74.1%, 14.3%, 25.9%)
CIE-LABlab(46.48, 65.76, -30.17)
CIE-LCHlch(46.48, 72.35, 335.36°)
OKLaboklab(56.65% 0.1938 -0.0821)
OKLCHoklch(56.65% 0.21 337)
XYZxyz(28.6067, 15.6267, 35.6851)
Luminance0.1562 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD31A2 #31BD4C
analogous
#9231BD #BD31A2 #BD315C
triadic
#BD31A2 #A2BD31 #31A2BD
tetradic
#BD31A2 #BD9231 #31BD4C #315CBD
square
#BD31A2 #BD9231 #31BD4C #315CBD
split-complementary
#BD31A2 #5CBD31 #31BD92
monochromatic
#5C184F #8C2478 #BD31A2 #D458BC #E088CF

Accessibility & contrast

On white

5.09
#BD31A2 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.12
#BD31A2 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD31A2
5.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD31A2#FFFFFF#000000##FFFFFF
##BD31A21.005.094.125.09
#FFFFFF5.091.0021.001.00
#0000004.1221.001.0021.00
##FFFFFF5.091.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3561A5
Deuteranopia (green-blind)
#65769F
Tritanopia (blue-blind)
#C73A66
Achromatopsia (no color)
#6E6E6E

Design tokens & code

CSS
--color: #bd31a2;
/* rgb */ color: rgb(189, 49, 162);
/* oklch */ color: oklch(56.6% 0.210 337.0);
Tailwind
colors: {
  custom: {
    50: '#d577be',
    500: '#bd31a2',
    950: '#000000',
  },
}
SCSS
$custom: #bd31a2;
$custom-light: #d577be;
$custom-dark: #000000;
JSON
{
  "hex": "#bd31a2",
  "rgb": {
    "r": 189,
    "g": 49,
    "b": 162
  },
  "hsl": {
    "h": 311.571,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.5665,
    "c": 0.21044,
    "h": 337
  },
  "luminance": 0.15624
}

Semantic roles & 50–950 ramp

primary
#BD31A2
secondary
#80CA8E
accent
#E26446
background
#FDF7FB
surface
#FBEEF6
border
#D4C9D0
text
#150A12
muted
#837C81

Preview Lab

Preview with #BD31A2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD31A2 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva