#BD30AD#BD30AD

#BD30AD is a mid, highly saturated purple. Relative luminance 0.160; OKLCH L 57.1% C 0.219 H 333.2°. Best body text is #FFFFFF at 5.01:1 contrast (WCAG AA passes).

Color values

HEX	#BD30AD
RGB	rgb(189, 48, 173)
HSL	hsl(307, 59%, 46%)
HSV	hsv(307, 75%, 74%)
CMYK	cmyk(0%, 74.6%, 8.5%, 25.9%)
CIE-LAB	lab(46.91, 67.69, -36.01)
CIE-LCH	lch(46.91, 76.67, 331.99°)
OKLab	oklab(57.14% 0.1956 -0.0988)
OKLCH	oklch(57.14% 0.219 333.2)
XYZ	xyz(29.5862, 15.9524, 41.0479)
Luminance	0.1595 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD30AD #30BD40

analogous

#8730BD #BD30AD #BD3066

triadic

#BD30AD #ADBD30 #30ADBD

tetradic

#BD30AD #BD8730 #30BD40 #3066BD

square

#BD30AD #BD8730 #30BD40 #3066BD

split-complementary

#BD30AD #66BD30 #30BD87

monochromatic

#5B1754 #8C2480 #BD30AD #D456C6 #E087D6

Accessibility & contrast

On white

5.01

#BD30AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.19

#BD30AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD30AD

5.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD30AD	#FFFFFF	#000000	##FFFFFF
##BD30AD	1.00	5.01	4.19	5.01
#FFFFFF	5.01	1.00	21.00	1.00
#000000	4.19	21.00	1.00	21.00
##FFFFFF	5.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A62B0

Deuteranopia (green-blind)

#6076AA

Tritanopia (blue-blind)

#C63F6C

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #bd30ad;
/* rgb */ color: rgb(189, 48, 173);
/* oklch */ color: oklch(57.1% 0.219 333.2);

Tailwind

colors: {
  custom: {
    50: '#d577c6',
    500: '#bd30ad',
    950: '#000000',
  },
}

SCSS

$custom: #bd30ad;
$custom-light: #d577c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd30ad",
  "rgb": {
    "r": 189,
    "g": 48,
    "b": 173
  },
  "hsl": {
    "h": 306.809,
    "s": 59.494,
    "l": 46.471
  },
  "oklch": {
    "l": 0.57136,
    "c": 0.21911,
    "h": 333.2
  },
  "luminance": 0.1595
}

Semantic roles & 50–950 ramp

primary

#BD30AD

secondary

#7FCA87

accent

#E35745

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD30AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →