#BD308D#BD308D

#BD308D is a mid, vivid pink. Relative luminance 0.149; OKLCH L 55.6% C 0.198 H 345.1°. Best body text is #FFFFFF at 5.29:1 contrast (WCAG AA passes).

Color values

HEX	#BD308D
RGB	rgb(189, 48, 141)
HSL	hsl(320, 59%, 46%)
HSV	hsv(320, 75%, 74%)
CMYK	cmyk(0%, 74.6%, 25.4%, 25.9%)
CIE-LAB	lab(45.44, 63.25, -19.17)
CIE-LCH	lch(45.44, 66.10, 343.14°)
OKLab	oklab(55.59% 0.1916 -0.051)
OKLCH	oklch(55.59% 0.198 345.1)
XYZ	xyz(26.8521, 14.8587, 26.6480)
Luminance	0.1486 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD308D #30BD60

analogous

#A730BD #BD308D #BD3046

triadic

#BD308D #8DBD30 #308DBD

tetradic

#BD308D #BDA730 #30BD60 #3046BD

square

#BD308D #BDA730 #30BD60 #3046BD

split-complementary

#BD308D #46BD30 #30BDA7

monochromatic

#5B1744 #8C2469 #BD308D #D456A9 #E087C2

Accessibility & contrast

On white

5.29

#BD308D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.97

#BD308D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD308D

5.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD308D	#FFFFFF	#000000	##FFFFFF
##BD308D	1.00	5.29	3.97	5.29
#FFFFFF	5.29	1.00	21.00	1.00
#000000	3.97	21.00	1.00	21.00
##FFFFFF	5.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#425C90

Deuteranopia (green-blind)

#6D748A

Tritanopia (blue-blind)

#CA2E5B

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd308d;
/* rgb */ color: rgb(189, 48, 141);
/* oklch */ color: oklch(55.6% 0.198 345.1);

Tailwind

colors: {
  custom: {
    50: '#d576ae',
    500: '#bd308d',
    950: '#000000',
  },
}

SCSS

$custom: #bd308d;
$custom-light: #d576ae;
$custom-dark: #000000;

JSON

{
  "hex": "#bd308d",
  "rgb": {
    "r": 189,
    "g": 48,
    "b": 141
  },
  "hsl": {
    "h": 320.426,
    "s": 59.494,
    "l": 46.471
  },
  "oklch": {
    "l": 0.55593,
    "c": 0.19827,
    "h": 345.1
  },
  "luminance": 0.14856
}

Semantic roles & 50–950 ramp

primary

#BD308D

secondary

#7FCA98

accent

#E37B45

background

#FDF7FA

surface

#FBEEF4

border

#D4C9CE

text

#150910

muted

#837B7F

Preview Lab

Preview with #BD308D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →