#BD303D#BD303D

#BD303D is a mid, vivid red. Relative luminance 0.133; OKLCH L 53.2% C 0.177 H 20.9°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).

Color values

HEX	#BD303D
RGB	rgb(189, 48, 61)
HSL	hsl(354, 59%, 46%)
HSV	hsv(354, 75%, 74%)
CMYK	cmyk(0%, 74.6%, 67.7%, 25.9%)
CIE-LAB	lab(43.17, 56.02, 26.89)
CIE-LCH	lch(43.17, 62.14, 25.65°)
OKLab	oklab(53.19% 0.1652 0.0631)
OKLCH	oklch(53.19% 0.177 20.9)
XYZ	xyz(22.8880, 13.2731, 5.7708)
Luminance	0.1327 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD303D #30BDB0

analogous

#BD3084 #BD303D #BD6A30

triadic

#BD303D #3DBD30 #303DBD

tetradic

#BD303D #84BD30 #30BDB0 #6A30BD

square

#BD303D #84BD30 #30BDB0 #6A30BD

split-complementary

#BD303D #30BD6A #3084BD

monochromatic

#5B171D #8C242D #BD303D #D45662 #E0878F

Accessibility & contrast

On white

5.75

#BD303D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#BD303D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD303D

5.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD303D	#FFFFFF	#000000	##FFFFFF
##BD303D	1.00	5.75	3.65	5.75
#FFFFFF	5.75	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#59533C

Deuteranopia (green-blind)

#7C7139

Tritanopia (blue-blind)

#D00036

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd303d;
/* rgb */ color: rgb(189, 48, 61);
/* oklch */ color: oklch(53.2% 0.177 20.9);

Tailwind

colors: {
  custom: {
    50: '#d97472',
    500: '#bd303d',
    950: '#000000',
  },
}

SCSS

$custom: #bd303d;
$custom-light: #d97472;
$custom-dark: #000000;

JSON

{
  "hex": "#bd303d",
  "rgb": {
    "r": 189,
    "g": 48,
    "b": 61
  },
  "hsl": {
    "h": 354.468,
    "s": 59.494,
    "l": 46.471
  },
  "oklch": {
    "l": 0.53186,
    "c": 0.17679,
    "h": 20.9
  },
  "luminance": 0.1327
}

Semantic roles & 50–950 ramp

primary

#BD303D

secondary

#7FCAC3

accent

#E3D445

background

#FEF7F6

surface

#FDEDEC

border

#D5C8C7

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD303D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →