#BD3029#BD3029

#BD3029 is a mid, vivid red. Relative luminance 0.131; OKLCH L 52.9% C 0.179 H 27.9°. Best body text is #FFFFFF at 5.80:1 contrast (WCAG AA passes).

Color values

HEX	#BD3029
RGB	rgb(189, 48, 41)
HSL	hsl(3, 64%, 45%)
HSV	hsv(3, 78%, 74%)
CMYK	cmyk(0%, 74.6%, 78.3%, 25.9%)
CIE-LAB	lab(42.91, 55.14, 38.32)
CIE-LCH	lch(42.91, 67.15, 34.80°)
OKLab	oklab(52.91% 0.1581 0.0838)
OKLCH	oklch(52.91% 0.179 27.9)
XYZ	xyz(22.4461, 13.0963, 3.4434)
Luminance	0.1309 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3029 #29B6BD

analogous

#BD296C #BD3029 #BD7A29

triadic

#BD3029 #29BD30 #3029BD

tetradic

#BD3029 #6CBD29 #29B6BD #7A29BD

square

#BD3029 #6CBD29 #29B6BD #7A29BD

split-complementary

#BD3029 #29BD7A #296CBD

monochromatic

#581613 #8B231E #BD3029 #D8524B #E3827D

Accessibility & contrast

On white

5.80

#BD3029 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.62

#BD3029 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3029

5.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3029	#FFFFFF	#000000	##FFFFFF
##BD3029	1.00	5.80	3.62	5.80
#FFFFFF	5.80	1.00	21.00	1.00
#000000	3.62	21.00	1.00	21.00
##FFFFFF	5.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B5227

Deuteranopia (green-blind)

#7E7023

Tritanopia (blue-blind)

#D00030

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #bd3029;
/* rgb */ color: rgb(189, 48, 41);
/* oklch */ color: oklch(52.9% 0.179 27.9);

Tailwind

colors: {
  custom: {
    50: '#da7364',
    500: '#bd3029',
    950: '#000000',
  },
}

SCSS

$custom: #bd3029;
$custom-light: #da7364;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3029",
  "rgb": {
    "r": 189,
    "g": 48,
    "b": 41
  },
  "hsl": {
    "h": 2.838,
    "s": 64.348,
    "l": 45.098
  },
  "oklch": {
    "l": 0.52906,
    "c": 0.17895,
    "h": 27.9
  },
  "luminance": 0.13093
}

Semantic roles & 50–950 ramp

primary

#BD3029

secondary

#77C7CB

accent

#DFE740

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#170905

muted

#857B7A

Preview Lab

Preview with #BD3029

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →