#BD3026#BD3026
#BD3026 is a mid, vivid red. Relative luminance 0.131; OKLCH L 52.9% C 0.179 H 28.8°. Best body text is #FFFFFF at 5.81:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3026 |
|---|---|
| RGB | rgb(189, 48, 38) |
| HSL | hsl(4, 67%, 45%) |
| HSV | hsv(4, 80%, 74%) |
| CMYK | cmyk(0%, 74.6%, 79.9%, 25.9%) |
| CIE-LAB | lab(42.88, 55.04, 39.93) |
| CIE-LCH | lch(42.88, 68.00, 35.96°) |
| OKLab | oklab(52.87% 0.1572 0.0864) |
| OKLCH | oklch(52.87% 0.179 28.8) |
| XYZ | xyz(22.3957, 13.0762, 3.1781) |
| Luminance | 0.1307 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Firebrick
#B22222
ΔE00 3.62
Scarlet
#BE0119
ΔE00 3.89
Dull Red
#BB3F3F
ΔE00 5.50
Brick
#A03623
ΔE00 5.69
Reddish
#C44240
ΔE00 5.75
Rusty Red
#AF2F0D
ΔE00 5.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3026 #26B3BD
analogous
#BD2667 #BD3026 #BD7C26
triadic
#BD3026 #26BD30 #3026BD
tetradic
#BD3026 #67BD26 #26B3BD #7C26BD
square
#BD3026 #67BD26 #26B3BD #7C26BD
split-complementary
#BD3026 #26BD7C #2667BD
monochromatic
#571612 #8A231C #BD3026 #DA5046 #E48079
Accessibility & contrast
On white
5.81
#BD3026 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.61
#BD3026 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3026
5.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3026 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3026 | 1.00 | 5.81 | 3.61 | 5.81 |
| #FFFFFF | 5.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.61 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5B5223
Deuteranopia (green-blind)
#7E701F
Tritanopia (blue-blind)
#D0002F
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #bd3026; /* rgb */ color: rgb(189, 48, 38); /* oklch */ color: oklch(52.9% 0.179 28.8);
Tailwind
colors: {
custom: {
50: '#da7362',
500: '#bd3026',
950: '#000000',
},
}SCSS
$custom: #bd3026; $custom-light: #da7362; $custom-dark: #000000;
JSON
{
"hex": "#bd3026",
"rgb": {
"r": 189,
"g": 48,
"b": 38
},
"hsl": {
"h": 3.974,
"s": 66.52,
"l": 44.51
},
"oklch": {
"l": 0.52873,
"c": 0.17937,
"h": 28.8
},
"luminance": 0.13073
}Semantic roles & 50–950 ramp
primary
#BD3026
secondary
#73C6CC
accent
#DEE93E
background
#FEF7F5
surface
#FDEDEA
border
#D5C8C6
text
#170905
muted
#857B79