#BD2F40#BD2F40

#BD2F40 is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.1% C 0.178 H 19.5°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#BD2F40
RGB	rgb(189, 47, 64)
HSL	hsl(353, 60%, 46%)
HSV	hsv(353, 75%, 74%)
CMYK	cmyk(0%, 75.1%, 66.1%, 25.9%)
CIE-LAB	lab(43.10, 56.52, 24.98)
CIE-LCH	lch(43.10, 61.79, 23.84°)
OKLab	oklab(53.15% 0.1674 0.0592)
OKLCH	oklch(53.15% 0.178 19.5)
XYZ	xyz(22.9307, 13.2255, 6.1948)
Luminance	0.1322 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2F40 #2FBDAC

analogous

#BD2F87 #BD2F40 #BD652F

triadic

#BD2F40 #40BD2F #2F40BD

tetradic

#BD2F40 #87BD2F #2FBDAC #652FBD

square

#BD2F40 #87BD2F #2FBDAC #652FBD

split-complementary

#BD2F40 #2FBD65 #2F87BD

monochromatic

#5B171F #8C232F #BD2F40 #D55564 #E18691

Accessibility & contrast

On white

5.76

#BD2F40 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.64

#BD2F40 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2F40

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2F40	#FFFFFF	#000000	##FFFFFF
##BD2F40	1.00	5.76	3.64	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.64	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585340

Deuteranopia (green-blind)

#7B713C

Tritanopia (blue-blind)

#D00037

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd2f40;
/* rgb */ color: rgb(189, 47, 64);
/* oklch */ color: oklch(53.1% 0.178 19.5);

Tailwind

colors: {
  custom: {
    50: '#d97374',
    500: '#bd2f40',
    950: '#000000',
  },
}

SCSS

$custom: #bd2f40;
$custom-light: #d97374;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2f40",
  "rgb": {
    "r": 189,
    "g": 47,
    "b": 64
  },
  "hsl": {
    "h": 352.817,
    "s": 60.169,
    "l": 46.275
  },
  "oklch": {
    "l": 0.5315,
    "c": 0.17753,
    "h": 19.5
  },
  "luminance": 0.13222
}

Semantic roles & 50–950 ramp

primary

#BD2F40

secondary

#7ECAC1

accent

#E3D044

background

#FEF7F7

surface

#FDEDED

border

#D5C8C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD2F40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →