#BD2E77#BD2E77

#BD2E77 is a mid, vivid pink. Relative luminance 0.141; OKLCH L 54.6% C 0.189 H 354.4°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX#BD2E77
RGBrgb(189, 46, 119)
HSLhsl(329, 61%, 46%)
HSVhsv(329, 76%, 74%)
CMYKcmyk(0%, 75.7%, 37%, 25.9%)
CIE-LABlab(44.39, 61.32, -7.33)
CIE-LCHlch(44.39, 61.76, 353.18°)
OKLaboklab(54.55% 0.1883 -0.0186)
OKLCHoklch(54.55% 0.189 354.4)
XYZxyz(25.2947, 14.1078, 18.8402)
Luminance0.1411 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD2E77 #2EBD74
analogous
#BB2EBD #BD2E77 #BD2E2F
triadic
#BD2E77 #77BD2E #2E77BD
tetradic
#BD2E77 #BDBB2E #2EBD74 #2E2FBD
square
#BD2E77 #BDBB2E #2EBD74 #2E2FBD
split-complementary
#BD2E77 #2FBD2E #2EBDBB
monochromatic
#5B1639 #8C2258 #BD2E77 #D55395 #E184B4

Accessibility & contrast

On white

5.50
#BD2E77 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.82
#BD2E77 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2E77
5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD2E77#FFFFFF#000000##FFFFFF
##BD2E771.005.503.825.50
#FFFFFF5.501.0021.001.00
#0000003.8221.001.0021.00
##FFFFFF5.501.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4A5879
Deuteranopia (green-blind)
#727274
Tritanopia (blue-blind)
#CC1E4F
Achromatopsia (no color)
#696969

Design tokens & code

CSS
--color: #bd2e77;
/* rgb */ color: rgb(189, 46, 119);
/* oklch */ color: oklch(54.6% 0.189 354.4);
Tailwind
colors: {
  custom: {
    50: '#d6749e',
    500: '#bd2e77',
    950: '#000000',
  },
}
SCSS
$custom: #bd2e77;
$custom-light: #d6749e;
$custom-dark: #000000;
JSON
{
  "hex": "#bd2e77",
  "rgb": {
    "r": 189,
    "g": 46,
    "b": 119
  },
  "hsl": {
    "h": 329.371,
    "s": 60.851,
    "l": 46.078
  },
  "oklch": {
    "l": 0.54554,
    "c": 0.18919,
    "h": 354.4
  },
  "luminance": 0.14105
}

Semantic roles & 50–950 ramp

primary
#BD2E77
secondary
#7CCAA3
accent
#E49244
background
#FDF7F9
surface
#FBEEF2
border
#D4C9CC
text
#15090E
muted
#837B7E

Preview Lab

Preview with #BD2E77

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD2E77 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva