#BD2E77#BD2E77

#BD2E77 is a mid, vivid pink. Relative luminance 0.141; OKLCH L 54.6% C 0.189 H 354.4°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX	#BD2E77
RGB	rgb(189, 46, 119)
HSL	hsl(329, 61%, 46%)
HSV	hsv(329, 76%, 74%)
CMYK	cmyk(0%, 75.7%, 37%, 25.9%)
CIE-LAB	lab(44.39, 61.32, -7.33)
CIE-LCH	lch(44.39, 61.76, 353.18°)
OKLab	oklab(54.55% 0.1883 -0.0186)
OKLCH	oklch(54.55% 0.189 354.4)
XYZ	xyz(25.2947, 14.1078, 18.8402)
Luminance	0.1411 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2E77 #2EBD74

analogous

#BB2EBD #BD2E77 #BD2E2F

triadic

#BD2E77 #77BD2E #2E77BD

tetradic

#BD2E77 #BDBB2E #2EBD74 #2E2FBD

square

#BD2E77 #BDBB2E #2EBD74 #2E2FBD

split-complementary

#BD2E77 #2FBD2E #2EBDBB

monochromatic

#5B1639 #8C2258 #BD2E77 #D55395 #E184B4

Accessibility & contrast

On white

5.50

#BD2E77 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.82

#BD2E77 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2E77

5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2E77	#FFFFFF	#000000	##FFFFFF
##BD2E77	1.00	5.50	3.82	5.50
#FFFFFF	5.50	1.00	21.00	1.00
#000000	3.82	21.00	1.00	21.00
##FFFFFF	5.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A5879

Deuteranopia (green-blind)

#727274

Tritanopia (blue-blind)

#CC1E4F

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd2e77;
/* rgb */ color: rgb(189, 46, 119);
/* oklch */ color: oklch(54.6% 0.189 354.4);

Tailwind

colors: {
  custom: {
    50: '#d6749e',
    500: '#bd2e77',
    950: '#000000',
  },
}

SCSS

$custom: #bd2e77;
$custom-light: #d6749e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2e77",
  "rgb": {
    "r": 189,
    "g": 46,
    "b": 119
  },
  "hsl": {
    "h": 329.371,
    "s": 60.851,
    "l": 46.078
  },
  "oklch": {
    "l": 0.54554,
    "c": 0.18919,
    "h": 354.4
  },
  "luminance": 0.14105
}

Semantic roles & 50–950 ramp

primary

#BD2E77

secondary

#7CCAA3

accent

#E49244

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2E77

Body copy rendered with the generated semantic roles for this colour.

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