#BD2E48#BD2E48

#BD2E48 is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.2% C 0.178 H 15.9°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#BD2E48
RGB	rgb(189, 46, 72)
HSL	hsl(349, 61%, 46%)
HSV	hsv(349, 76%, 74%)
CMYK	cmyk(0%, 75.7%, 61.9%, 25.9%)
CIE-LAB	lab(43.13, 57.32, 20.08)
CIE-LCH	lch(43.13, 60.74, 19.30°)
OKLab	oklab(53.22% 0.1716 0.0488)
OKLCH	oklch(53.22% 0.178 15.9)
XYZ	xyz(23.1354, 13.2441, 7.4678)
Luminance	0.1324 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2E48 #2EBDA3

analogous

#BD2E8F #BD2E48 #BD5B2E

triadic

#BD2E48 #48BD2E #2E48BD

tetradic

#BD2E48 #8FBD2E #2EBDA3 #5B2EBD

square

#BD2E48 #8FBD2E #2EBDA3 #5B2EBD

split-complementary

#BD2E48 #2EBD5B #2E8FBD

monochromatic

#5B1622 #8C2235 #BD2E48 #D5536B #E18495

Accessibility & contrast

On white

5.76

#BD2E48 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#BD2E48 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2E48

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2E48	#FFFFFF	#000000	##FFFFFF
##BD2E48	1.00	5.76	3.65	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#565348

Deuteranopia (green-blind)

#7A7144

Tritanopia (blue-blind)

#CF0039

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd2e48;
/* rgb */ color: rgb(189, 46, 72);
/* oklch */ color: oklch(53.2% 0.178 15.9);

Tailwind

colors: {
  custom: {
    50: '#d8737a',
    500: '#bd2e48',
    950: '#000000',
  },
}

SCSS

$custom: #bd2e48;
$custom-light: #d8737a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2e48",
  "rgb": {
    "r": 189,
    "g": 46,
    "b": 72
  },
  "hsl": {
    "h": 349.091,
    "s": 60.851,
    "l": 46.078
  },
  "oklch": {
    "l": 0.53217,
    "c": 0.17836,
    "h": 15.9
  },
  "luminance": 0.13241
}

Semantic roles & 50–950 ramp

primary

#BD2E48

secondary

#7CCABC

accent

#E4C744

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD2E48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →