#BD2E44#BD2E44

#BD2E44 is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.1% C 0.178 H 17.6°. Best body text is #FFFFFF at 5.77:1 contrast (WCAG AA passes).

Color values

HEX	#BD2E44
RGB	rgb(189, 46, 68)
HSL	hsl(351, 61%, 46%)
HSV	hsv(351, 76%, 74%)
CMYK	cmyk(0%, 75.7%, 64%, 25.9%)
CIE-LAB	lab(43.05, 57.08, 22.46)
CIE-LCH	lch(43.05, 61.34, 21.48°)
OKLab	oklab(53.14% 0.17 0.0539)
OKLCH	oklch(53.14% 0.178 17.6)
XYZ	xyz(23.0091, 13.1936, 6.8028)
Luminance	0.1319 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2E44 #2EBDA7

analogous

#BD2E8B #BD2E44 #BD5F2E

triadic

#BD2E44 #44BD2E #2E44BD

tetradic

#BD2E44 #8BBD2E #2EBDA7 #5F2EBD

square

#BD2E44 #8BBD2E #2EBDA7 #5F2EBD

split-complementary

#BD2E44 #2EBD5F #2E8BBD

monochromatic

#5B1621 #8C2232 #BD2E44 #D55367 #E18493

Accessibility & contrast

On white

5.77

#BD2E44 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.64

#BD2E44 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2E44

5.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2E44	#FFFFFF	#000000	##FFFFFF
##BD2E44	1.00	5.77	3.64	5.77
#FFFFFF	5.77	1.00	21.00	1.00
#000000	3.64	21.00	1.00	21.00
##FFFFFF	5.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#575344

Deuteranopia (green-blind)

#7B7140

Tritanopia (blue-blind)

#CF0037

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd2e44;
/* rgb */ color: rgb(189, 46, 68);
/* oklch */ color: oklch(53.1% 0.178 17.6);

Tailwind

colors: {
  custom: {
    50: '#d87377',
    500: '#bd2e44',
    950: '#000000',
  },
}

SCSS

$custom: #bd2e44;
$custom-light: #d87377;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2e44",
  "rgb": {
    "r": 189,
    "g": 46,
    "b": 68
  },
  "hsl": {
    "h": 350.769,
    "s": 60.851,
    "l": 46.078
  },
  "oklch": {
    "l": 0.53137,
    "c": 0.17833,
    "h": 17.6
  },
  "luminance": 0.1319
}

Semantic roles & 50–950 ramp

primary

#BD2E44

secondary

#7CCABE

accent

#E4CB44

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD2E44

Body copy rendered with the generated semantic roles for this colour.

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