#BD2D51#BD2D51
#BD2D51 is a mid, vivid red. Relative luminance 0.133; OKLCH L 53.3% C 0.180 H 11.7°. Best body text is #FFFFFF at 5.74:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2D51 |
|---|---|
| RGB | rgb(189, 45, 81) |
| HSL | hsl(345, 62%, 46%) |
| HSV | hsv(345, 76%, 74%) |
| CMYK | cmyk(0%, 76.2%, 57.1%, 25.9%) |
| CIE-LAB | lab(43.20, 58.25, 14.58) |
| CIE-LCH | lch(43.20, 60.05, 14.05°) |
| OKLab | oklab(53.33% 0.1761 0.0364) |
| OKLCH | oklch(53.33% 0.18 11.7) |
| XYZ | xyz(23.4121, 13.2930, 9.1160) |
| Luminance | 0.1329 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Ruby
#CA0147
ΔE00 3.41
Lipstick
#D5174E
ΔE00 4.46
Dark Rose
#B5485D
ΔE00 4.59
Rose Red
#BE013C
ΔE00 5.00
Light Burgundy
#A8415B
ΔE00 5.14
Purplish Red
#B0054B
ΔE00 5.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2D51 #2DBD99
analogous
#BD2D99 #BD2D51 #BD512D
triadic
#BD2D51 #51BD2D #2D51BD
tetradic
#BD2D51 #99BD2D #2DBD99 #512DBD
square
#BD2D51 #99BD2D #2DBD99 #512DBD
split-complementary
#BD2D51 #2DBD51 #2D99BD
monochromatic
#5A1527 #8C213C #BD2D51 #D65273 #E1839B
Accessibility & contrast
On white
5.74
#BD2D51 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.66
#BD2D51 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2D51
5.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2D51 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2D51 | 1.00 | 5.74 | 3.66 | 5.74 |
| #FFFFFF | 5.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.66 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#545351
Deuteranopia (green-blind)
#79714D
Tritanopia (blue-blind)
#CF003C
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #bd2d51; /* rgb */ color: rgb(189, 45, 81); /* oklch */ color: oklch(53.3% 0.180 11.7);
Tailwind
colors: {
custom: {
50: '#d87381',
500: '#bd2d51',
950: '#000000',
},
}SCSS
$custom: #bd2d51; $custom-light: #d87381; $custom-dark: #000000;
JSON
{
"hex": "#bd2d51",
"rgb": {
"r": 189,
"g": 45,
"b": 81
},
"hsl": {
"h": 345,
"s": 61.538,
"l": 45.882
},
"oklch": {
"l": 0.53332,
"c": 0.17985,
"h": 11.7
},
"luminance": 0.1329
}Semantic roles & 50–950 ramp
primary
#BD2D51
secondary
#7BCBB7
accent
#E5BC43
background
#FEF7F7
surface
#FCEDEE
border
#D5C8C9
text
#16090A
muted
#847B7C