#BD2D4E#BD2D4E
#BD2D4E is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.3% C 0.180 H 13.0°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2D4E |
|---|---|
| RGB | rgb(189, 45, 78) |
| HSL | hsl(346, 62%, 46%) |
| HSV | hsv(346, 76%, 74%) |
| CMYK | cmyk(0%, 76.2%, 58.7%, 25.9%) |
| CIE-LAB | lab(43.14, 58.04, 16.36) |
| CIE-LCH | lch(43.14, 60.30, 15.74°) |
| OKLab | oklab(53.26% 0.175 0.0405) |
| OKLCH | oklch(53.26% 0.18 13) |
| XYZ | xyz(23.3021, 13.2490, 8.5366) |
| Luminance | 0.1325 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Ruby
#CA0147
ΔE00 3.02
Lipstick
#D5174E
ΔE00 4.20
Rose Red
#BE013C
ΔE00 4.35
Dark Rose
#B5485D
ΔE00 4.83
Cardinal
#C41E3A
ΔE00 5.53
Light Burgundy
#A8415B
ΔE00 5.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2D4E #2DBD9C
analogous
#BD2D96 #BD2D4E #BD542D
triadic
#BD2D4E #4EBD2D #2D4EBD
tetradic
#BD2D4E #96BD2D #2DBD9C #542DBD
square
#BD2D4E #96BD2D #2DBD9C #542DBD
split-complementary
#BD2D4E #2DBD54 #2D96BD
monochromatic
#5A1525 #8C213A #BD2D4E #D65270 #E18399
Accessibility & contrast
On white
5.75
#BD2D4E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.65
#BD2D4E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2D4E
5.75:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2D4E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2D4E | 1.00 | 5.75 | 3.65 | 5.75 |
| #FFFFFF | 5.75 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.65 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.75 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#54534E
Deuteranopia (green-blind)
#79714A
Tritanopia (blue-blind)
#CF003B
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #bd2d4e; /* rgb */ color: rgb(189, 45, 78); /* oklch */ color: oklch(53.3% 0.180 13.0);
Tailwind
colors: {
custom: {
50: '#d8737f',
500: '#bd2d4e',
950: '#000000',
},
}SCSS
$custom: #bd2d4e; $custom-light: #d8737f; $custom-dark: #000000;
JSON
{
"hex": "#bd2d4e",
"rgb": {
"r": 189,
"g": 45,
"b": 78
},
"hsl": {
"h": 346.25,
"s": 61.538,
"l": 45.882
},
"oklch": {
"l": 0.53262,
"c": 0.17958,
"h": 13
},
"luminance": 0.13246
}Semantic roles & 50–950 ramp
primary
#BD2D4E
secondary
#7BCBB8
accent
#E5C043
background
#FEF7F7
surface
#FCEDEE
border
#D5C8C9
text
#16090A
muted
#847B7C