#BD2D4D#BD2D4D
#BD2D4D is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.2% C 0.180 H 13.5°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2D4D |
|---|---|
| RGB | rgb(189, 45, 77) |
| HSL | hsl(347, 62%, 46%) |
| HSV | hsv(347, 76%, 74%) |
| CMYK | cmyk(0%, 76.2%, 59.3%, 25.9%) |
| CIE-LAB | lab(43.11, 57.97, 16.95) |
| CIE-LCH | lch(43.11, 60.40, 16.30°) |
| OKLab | oklab(53.24% 0.1746 0.0419) |
| OKLCH | oklch(53.24% 0.18 13.5) |
| XYZ | xyz(23.2666, 13.2348, 8.3492) |
| Luminance | 0.1323 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Ruby
#CA0147
ΔE00 2.95
Lipstick
#D5174E
ΔE00 4.16
Rose Red
#BE013C
ΔE00 4.16
Dark Rose
#B5485D
ΔE00 4.94
Cardinal
#C41E3A
ΔE00 5.23
Dusty Red
#B9484E
ΔE00 5.83
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2D4D #2DBD9D
analogous
#BD2D95 #BD2D4D #BD552D
triadic
#BD2D4D #4DBD2D #2D4DBD
tetradic
#BD2D4D #95BD2D #2DBD9D #552DBD
square
#BD2D4D #95BD2D #2DBD9D #552DBD
split-complementary
#BD2D4D #2DBD55 #2D95BD
monochromatic
#5A1525 #8C2139 #BD2D4D #D6526F #E18398
Accessibility & contrast
On white
5.76
#BD2D4D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.65
#BD2D4D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2D4D
5.76:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2D4D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2D4D | 1.00 | 5.76 | 3.65 | 5.76 |
| #FFFFFF | 5.76 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.65 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.76 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#55534D
Deuteranopia (green-blind)
#797149
Tritanopia (blue-blind)
#CF003B
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #bd2d4d; /* rgb */ color: rgb(189, 45, 77); /* oklch */ color: oklch(53.2% 0.180 13.5);
Tailwind
colors: {
custom: {
50: '#d8737e',
500: '#bd2d4d',
950: '#000000',
},
}SCSS
$custom: #bd2d4d; $custom-light: #d8737e; $custom-dark: #000000;
JSON
{
"hex": "#bd2d4d",
"rgb": {
"r": 189,
"g": 45,
"b": 77
},
"hsl": {
"h": 346.667,
"s": 61.538,
"l": 45.882
},
"oklch": {
"l": 0.5324,
"c": 0.17951,
"h": 13.5
},
"luminance": 0.13231
}Semantic roles & 50–950 ramp
primary
#BD2D4D
secondary
#7BCBB9
accent
#E5C143
background
#FEF7F7
surface
#FCEDEE
border
#D5C8C9
text
#160909
muted
#847B7B