#BD2C77#BD2C77

#BD2C77 is a mid, vivid pink. Relative luminance 0.140; OKLCH L 54.4% C 0.191 H 354.2°. Best body text is #FFFFFF at 5.54:1 contrast (WCAG AA passes).

Color values

HEX	#BD2C77
RGB	rgb(189, 44, 119)
HSL	hsl(329, 62%, 46%)
HSV	hsv(329, 77%, 74%)
CMYK	cmyk(0%, 76.7%, 37%, 25.9%)
CIE-LAB	lab(44.17, 61.94, -7.66)
CIE-LCH	lch(44.17, 62.41, 352.95°)
OKLab	oklab(54.39% 0.1902 -0.0195)
OKLCH	oklch(54.39% 0.191 354.2)
XYZ	xyz(25.2184, 13.9552, 18.8148)
Luminance	0.1395 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2C77 #2CBD72

analogous

#BB2CBD #BD2C77 #BD2C2E

triadic

#BD2C77 #77BD2C #2C77BD

tetradic

#BD2C77 #BDBB2C #2CBD72 #2C2EBD

square

#BD2C77 #BDBB2C #2CBD72 #2C2EBD

split-complementary

#BD2C77 #2EBD2C #2CBDBB

monochromatic

#5A1538 #8B2058 #BD2C77 #D65095 #E282B3

Accessibility & contrast

On white

5.54

#BD2C77 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.79

#BD2C77 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2C77

5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2C77	#FFFFFF	#000000	##FFFFFF
##BD2C77	1.00	5.54	3.79	5.54
#FFFFFF	5.54	1.00	21.00	1.00
#000000	3.79	21.00	1.00	21.00
##FFFFFF	5.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#495779

Deuteranopia (green-blind)

#717274

Tritanopia (blue-blind)

#CC1B4E

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd2c77;
/* rgb */ color: rgb(189, 44, 119);
/* oklch */ color: oklch(54.4% 0.191 354.2);

Tailwind

colors: {
  custom: {
    50: '#d6749e',
    500: '#bd2c77',
    950: '#000000',
  },
}

SCSS

$custom: #bd2c77;
$custom-light: #d6749e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2c77",
  "rgb": {
    "r": 189,
    "g": 44,
    "b": 119
  },
  "hsl": {
    "h": 328.966,
    "s": 62.232,
    "l": 45.686
  },
  "oklch": {
    "l": 0.54394,
    "c": 0.19123,
    "h": 354.2
  },
  "luminance": 0.13952
}

Semantic roles & 50–950 ramp

primary

#BD2C77

secondary

#7ACBA1

accent

#E59142

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2C77

Body copy rendered with the generated semantic roles for this colour.

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