#BD2C4D#BD2C4D

#BD2C4D is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.2% C 0.180 H 13.3°. Best body text is #FFFFFF at 5.78:1 contrast (WCAG AA passes).

Color values

HEX	#BD2C4D
RGB	rgb(189, 44, 77)
HSL	hsl(346, 62%, 46%)
HSV	hsv(346, 77%, 74%)
CMYK	cmyk(0%, 76.7%, 59.3%, 25.9%)
CIE-LAB	lab(43.00, 58.29, 16.80)
CIE-LCH	lch(43.00, 60.66, 16.08°)
OKLab	oklab(53.16% 0.1756 0.0415)
OKLCH	oklch(53.16% 0.18 13.3)
XYZ	xyz(23.2288, 13.1594, 8.3366)
Luminance	0.1316 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2C4D #2CBD9C

analogous

#BD2C95 #BD2C4D #BD532C

triadic

#BD2C4D #4DBD2C #2C4DBD

tetradic

#BD2C4D #95BD2C #2CBD9C #532CBD

square

#BD2C4D #95BD2C #2CBD9C #532CBD

split-complementary

#BD2C4D #2CBD53 #2C95BD

monochromatic

#5A1525 #8B2039 #BD2C4D #D6506F #E28297

Accessibility & contrast

On white

5.78

#BD2C4D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.63

#BD2C4D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2C4D

5.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2C4D	#FFFFFF	#000000	##FFFFFF
##BD2C4D	1.00	5.78	3.63	5.78
#FFFFFF	5.78	1.00	21.00	1.00
#000000	3.63	21.00	1.00	21.00
##FFFFFF	5.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#54534D

Deuteranopia (green-blind)

#797049

Tritanopia (blue-blind)

#CF003A

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd2c4d;
/* rgb */ color: rgb(189, 44, 77);
/* oklch */ color: oklch(53.2% 0.180 13.3);

Tailwind

colors: {
  custom: {
    50: '#d8727e',
    500: '#bd2c4d',
    950: '#000000',
  },
}

SCSS

$custom: #bd2c4d;
$custom-light: #d8727e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2c4d",
  "rgb": {
    "r": 189,
    "g": 44,
    "b": 77
  },
  "hsl": {
    "h": 346.345,
    "s": 62.232,
    "l": 45.686
  },
  "oklch": {
    "l": 0.53156,
    "c": 0.18041,
    "h": 13.3
  },
  "luminance": 0.13156
}

Semantic roles & 50–950 ramp

primary

#BD2C4D

secondary

#7ACBB8

accent

#E5C042

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD2C4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →