#BD2C48#BD2C48

#BD2C48 is a mid, vivid red. Relative luminance 0.131; OKLCH L 53.0% C 0.180 H 15.5°. Best body text is #FFFFFF at 5.80:1 contrast (WCAG AA passes).

Color values

HEX	#BD2C48
RGB	rgb(189, 44, 72)
HSL	hsl(348, 62%, 46%)
HSV	hsv(348, 77%, 74%)
CMYK	cmyk(0%, 76.7%, 61.9%, 25.9%)
CIE-LAB	lab(42.90, 57.96, 19.78)
CIE-LCH	lch(42.90, 61.24, 18.84°)
OKLab	oklab(53.05% 0.1736 0.0481)
OKLCH	oklch(53.05% 0.18 15.5)
XYZ	xyz(23.0591, 13.0915, 7.4424)
Luminance	0.1309 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2C48 #2CBDA1

analogous

#BD2C90 #BD2C48 #BD582C

triadic

#BD2C48 #48BD2C #2C48BD

tetradic

#BD2C48 #90BD2C #2CBDA1 #582CBD

square

#BD2C48 #90BD2C #2CBDA1 #582CBD

split-complementary

#BD2C48 #2CBD58 #2C90BD

monochromatic

#5A1522 #8B2035 #BD2C48 #D6506A #E28294

Accessibility & contrast

On white

5.80

#BD2C48 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.62

#BD2C48 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2C48

5.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2C48	#FFFFFF	#000000	##FFFFFF
##BD2C48	1.00	5.80	3.62	5.80
#FFFFFF	5.80	1.00	21.00	1.00
#000000	3.62	21.00	1.00	21.00
##FFFFFF	5.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#555248

Deuteranopia (green-blind)

#7A7044

Tritanopia (blue-blind)

#CF0038

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #bd2c48;
/* rgb */ color: rgb(189, 44, 72);
/* oklch */ color: oklch(53.0% 0.180 15.5);

Tailwind

colors: {
  custom: {
    50: '#d8727a',
    500: '#bd2c48',
    950: '#000000',
  },
}

SCSS

$custom: #bd2c48;
$custom-light: #d8727a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2c48",
  "rgb": {
    "r": 189,
    "g": 44,
    "b": 72
  },
  "hsl": {
    "h": 348.414,
    "s": 62.232,
    "l": 45.686
  },
  "oklch": {
    "l": 0.53048,
    "c": 0.18015,
    "h": 15.5
  },
  "luminance": 0.13088
}

Semantic roles & 50–950 ramp

primary

#BD2C48

secondary

#7ACBBB

accent

#E5C642

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD2C48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →