#BD2C3B#BD2C3B
#BD2C3B is a mid, vivid red. Relative luminance 0.129; OKLCH L 52.8% C 0.180 H 20.8°. Best body text is #FFFFFF at 5.85:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2C3B |
|---|---|
| RGB | rgb(189, 44, 59) |
| HSL | hsl(354, 62%, 46%) |
| HSV | hsv(354, 77%, 74%) |
| CMYK | cmyk(0%, 76.7%, 68.8%, 25.9%) |
| CIE-LAB | lab(42.67, 57.23, 27.50) |
| CIE-LCH | lch(42.67, 63.49, 25.66°) |
| OKLab | oklab(52.81% 0.1686 0.0641) |
| OKLCH | oklch(52.81% 0.18 20.8) |
| XYZ | xyz(22.6789, 12.9394, 5.4402) |
| Luminance | 0.1294 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 1.61
Lipstick Red
#C0022F
ΔE00 3.14
Cherry (survey)
#CF0234
ΔE00 3.37
Dull Red
#BB3F3F
ΔE00 3.43
Rose Red
#BE013C
ΔE00 4.50
Reddish
#C44240
ΔE00 5.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2C3B #2CBDAE
analogous
#BD2C83 #BD2C3B #BD652C
triadic
#BD2C3B #3BBD2C #2C3BBD
tetradic
#BD2C3B #83BD2C #2CBDAE #652CBD
square
#BD2C3B #83BD2C #2CBDAE #652CBD
split-complementary
#BD2C3B #2CBD65 #2C83BD
monochromatic
#5A151C #8B202C #BD2C3B #D6505E #E2828C
Accessibility & contrast
On white
5.85
#BD2C3B on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.59
#BD2C3B on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2C3B
5.85:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2C3B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2C3B | 1.00 | 5.85 | 3.59 | 5.85 |
| #FFFFFF | 5.85 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.59 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.85 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#57513A
Deuteranopia (green-blind)
#7B7036
Tritanopia (blue-blind)
#D00033
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #bd2c3b; /* rgb */ color: rgb(189, 44, 59); /* oklch */ color: oklch(52.8% 0.180 20.8);
Tailwind
colors: {
custom: {
50: '#d97271',
500: '#bd2c3b',
950: '#000000',
},
}SCSS
$custom: #bd2c3b; $custom-light: #d97271; $custom-dark: #000000;
JSON
{
"hex": "#bd2c3b",
"rgb": {
"r": 189,
"g": 44,
"b": 59
},
"hsl": {
"h": 353.793,
"s": 62.232,
"l": 45.686
},
"oklch": {
"l": 0.52805,
"c": 0.18036,
"h": 20.8
},
"luminance": 0.12936
}Semantic roles & 50–950 ramp
primary
#BD2C3B
secondary
#7ACBC2
accent
#E5D442
background
#FEF7F6
surface
#FDEDEC
border
#D5C8C7
text
#160907
muted
#847B7A