#BD2C36#BD2C36

#BD2C36 is a mid, vivid red. Relative luminance 0.129; OKLCH L 52.7% C 0.181 H 22.7°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).

Color values

HEX	#BD2C36
RGB	rgb(189, 44, 54)
HSL	hsl(356, 62%, 46%)
HSV	hsv(356, 77%, 74%)
CMYK	cmyk(0%, 76.7%, 71.4%, 25.9%)
CIE-LAB	lab(42.60, 56.98, 30.43)
CIE-LCH	lch(42.60, 64.60, 28.10°)
OKLab	oklab(52.73% 0.1667 0.0698)
OKLCH	oklch(52.73% 0.181 22.7)
XYZ	xyz(22.5554, 12.8900, 4.7897)
Luminance	0.1289 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2C36 #2CBDB3

analogous

#BD2C7E #BD2C36 #BD6A2C

triadic

#BD2C36 #36BD2C #2C36BD

tetradic

#BD2C36 #7EBD2C #2CBDB3 #6A2CBD

square

#BD2C36 #7EBD2C #2CBDB3 #6A2CBD

split-complementary

#BD2C36 #2CBD6A #2C7EBD

monochromatic

#5A151A #8B2028 #BD2C36 #D65059 #E28288

Accessibility & contrast

On white

5.87

#BD2C36 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.58

#BD2C36 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2C36

5.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2C36	#FFFFFF	#000000	##FFFFFF
##BD2C36	1.00	5.87	3.58	5.87
#FFFFFF	5.87	1.00	21.00	1.00
#000000	3.58	21.00	1.00	21.00
##FFFFFF	5.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585135

Deuteranopia (green-blind)

#7C7031

Tritanopia (blue-blind)

#D00031

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #bd2c36;
/* rgb */ color: rgb(189, 44, 54);
/* oklch */ color: oklch(52.7% 0.181 22.7);

Tailwind

colors: {
  custom: {
    50: '#d9726d',
    500: '#bd2c36',
    950: '#000000',
  },
}

SCSS

$custom: #bd2c36;
$custom-light: #d9726d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2c36",
  "rgb": {
    "r": 189,
    "g": 44,
    "b": 54
  },
  "hsl": {
    "h": 355.862,
    "s": 62.232,
    "l": 45.686
  },
  "oklch": {
    "l": 0.52725,
    "c": 0.18071,
    "h": 22.7
  },
  "luminance": 0.12887
}

Semantic roles & 50–950 ramp

primary

#BD2C36

secondary

#7ACBC5

accent

#E5DA42

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#160907

muted

#847B7A

Preview Lab

Preview with #BD2C36

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →