#BD2B41#BD2B41
#BD2B41 is a mid, vivid red. Relative luminance 0.129; OKLCH L 52.8% C 0.181 H 18.2°. Best body text is #FFFFFF at 5.86:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2B41 |
|---|---|
| RGB | rgb(189, 43, 65) |
| HSL | hsl(351, 63%, 45%) |
| HSV | hsv(351, 77%, 74%) |
| CMYK | cmyk(0%, 77.2%, 65.6%, 25.9%) |
| CIE-LAB | lab(42.66, 57.86, 23.80) |
| CIE-LCH | lch(42.66, 62.56, 22.36°) |
| OKLab | oklab(52.83% 0.1719 0.0566) |
| OKLCH | oklch(52.83% 0.181 18.2) |
| XYZ | xyz(22.8068, 12.9317, 6.2952) |
| Luminance | 0.1293 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.04
Rose Red
#BE013C
ΔE00 3.29
Lipstick Red
#C0022F
ΔE00 4.07
Ruby
#CA0147
ΔE00 4.07
Cherry (survey)
#CF0234
ΔE00 4.25
Dull Red
#BB3F3F
ΔE00 4.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2B41 #2BBDA7
analogous
#BD2B8A #BD2B41 #BD5E2B
triadic
#BD2B41 #41BD2B #2B41BD
tetradic
#BD2B41 #8ABD2B #2BBDA7 #5E2BBD
square
#BD2B41 #8ABD2B #2BBDA7 #5E2BBD
split-complementary
#BD2B41 #2BBD5E #2B8ABD
monochromatic
#59141F #8B2030 #BD2B41 #D74E63 #E2808F
Accessibility & contrast
On white
5.86
#BD2B41 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.59
#BD2B41 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2B41
5.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2B41 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2B41 | 1.00 | 5.86 | 3.59 | 5.86 |
| #FFFFFF | 5.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.59 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#565141
Deuteranopia (green-blind)
#7A703D
Tritanopia (blue-blind)
#D00035
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #bd2b41; /* rgb */ color: rgb(189, 43, 65); /* oklch */ color: oklch(52.8% 0.181 18.2);
Tailwind
colors: {
custom: {
50: '#d97275',
500: '#bd2b41',
950: '#000000',
},
}SCSS
$custom: #bd2b41; $custom-light: #d97275; $custom-dark: #000000;
JSON
{
"hex": "#bd2b41",
"rgb": {
"r": 189,
"g": 43,
"b": 65
},
"hsl": {
"h": 350.959,
"s": 62.931,
"l": 45.49
},
"oklch": {
"l": 0.52828,
"c": 0.18096,
"h": 18.2
},
"luminance": 0.12928
}Semantic roles & 50–950 ramp
primary
#BD2B41
secondary
#79CBBF
accent
#E6CD42
background
#FEF7F7
surface
#FDEDED
border
#D5C8C8
text
#160908
muted
#847B7B