#BD2A31#BD2A31
#BD2A31 is a mid, vivid red. Relative luminance 0.127; OKLCH L 52.5% C 0.183 H 24.1°. Best body text is #FFFFFF at 5.93:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2A31 |
|---|---|
| RGB | rgb(189, 42, 49) |
| HSL | hsl(357, 64%, 45%) |
| HSV | hsv(357, 78%, 74%) |
| CMYK | cmyk(0%, 77.8%, 74.1%, 25.9%) |
| CIE-LAB | lab(42.31, 57.39, 33.07) |
| CIE-LCH | lch(42.31, 66.23, 29.95°) |
| OKLab | oklab(52.49% 0.1669 0.0745) |
| OKLCH | oklch(52.49% 0.183 24.1) |
| XYZ | xyz(22.3712, 12.7000, 4.1785) |
| Luminance | 0.1270 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Lipstick Red
#C0022F
ΔE00 3.41
Dull Red
#BB3F3F
ΔE00 3.48
Cardinal
#C41E3A
ΔE00 3.64
Cherry (survey)
#CF0234
ΔE00 3.85
Firebrick
#B22222
ΔE00 3.86
Scarlet
#BE0119
ΔE00 4.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2A31 #2ABDB6
analogous
#BD2A7A #BD2A31 #BD6D2A
triadic
#BD2A31 #31BD2A #2A31BD
tetradic
#BD2A31 #7ABD2A #2ABDB6 #6D2ABD
square
#BD2A31 #7ABD2A #2ABDB6 #6D2ABD
split-complementary
#BD2A31 #2ABD6D #2A7ABD
monochromatic
#591417 #8B1F24 #BD2A31 #D74D53 #E37F84
Accessibility & contrast
On white
5.93
#BD2A31 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.54
#BD2A31 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2A31
5.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2A31 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2A31 | 1.00 | 5.93 | 3.54 | 5.93 |
| #FFFFFF | 5.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#575030
Deuteranopia (green-blind)
#7C6F2C
Tritanopia (blue-blind)
#D0002E
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #bd2a31; /* rgb */ color: rgb(189, 42, 49); /* oklch */ color: oklch(52.5% 0.183 24.1);
Tailwind
colors: {
custom: {
50: '#da7169',
500: '#bd2a31',
950: '#000000',
},
}SCSS
$custom: #bd2a31; $custom-light: #da7169; $custom-dark: #000000;
JSON
{
"hex": "#bd2a31",
"rgb": {
"r": 189,
"g": 42,
"b": 49
},
"hsl": {
"h": 357.143,
"s": 63.636,
"l": 45.294
},
"oklch": {
"l": 0.52489,
"c": 0.18276,
"h": 24.1
},
"luminance": 0.12696
}Semantic roles & 50–950 ramp
primary
#BD2A31
secondary
#78CBC7
accent
#E7DF41
background
#FEF7F6
surface
#FDEDEB
border
#D5C8C6
text
#170906
muted
#857B7A