#BD291F#BD291F
#BD291F is a mid, vivid red. Relative luminance 0.125; OKLCH L 52.2% C 0.186 H 29.1°. Best body text is #FFFFFF at 6.00:1 contrast (WCAG AA passes).
Color values
| HEX | #BD291F |
|---|---|
| RGB | rgb(189, 41, 31) |
| HSL | hsl(4, 72%, 43%) |
| HSV | hsv(4, 84%, 74%) |
| CMYK | cmyk(0%, 78.3%, 83.6%, 25.9%) |
| CIE-LAB | lab(42.01, 57.08, 42.80) |
| CIE-LCH | lch(42.01, 71.34, 36.86°) |
| OKLab | oklab(52.21% 0.1622 0.0902) |
| OKLCH | oklch(52.21% 0.186 29.1) |
| XYZ | xyz(22.0293, 12.5072, 2.5503) |
| Luminance | 0.1250 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Scarlet
#BE0119
ΔE00 3.18
Firebrick
#B22222
ΔE00 3.38
Rusty Red
#AF2F0D
ΔE00 5.11
Brick
#A03623
ΔE00 5.52
Brownish Red
#9E3623
ΔE00 5.91
Rust Red
#AA2704
ΔE00 6.09
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD291F #1FB3BD
analogous
#BD1F64 #BD291F #BD781F
triadic
#BD291F #1FBD29 #291FBD
tetradic
#BD291F #64BD1F #1FB3BD #781FBD
square
#BD291F #64BD1F #1FB3BD #781FBD
split-complementary
#BD291F #1FBD78 #1F64BD
monochromatic
#54120E #881E16 #BD291F #DF453A #E7776F
Accessibility & contrast
On white
6.00
#BD291F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.50
#BD291F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD291F
6.00:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD291F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD291F | 1.00 | 6.00 | 3.50 | 6.00 |
| #FFFFFF | 6.00 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.50 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.00 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#584E1C
Deuteranopia (green-blind)
#7C6F16
Tritanopia (blue-blind)
#D10029
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #bd291f; /* rgb */ color: rgb(189, 41, 31); /* oklch */ color: oklch(52.2% 0.186 29.1);
Tailwind
colors: {
custom: {
50: '#db705d',
500: '#bd291f',
950: '#000000',
},
}SCSS
$custom: #bd291f; $custom-light: #db705d; $custom-dark: #000000;
JSON
{
"hex": "#bd291f",
"rgb": {
"r": 189,
"g": 41,
"b": 31
},
"hsl": {
"h": 3.797,
"s": 71.818,
"l": 43.137
},
"oklch": {
"l": 0.52208,
"c": 0.18561,
"h": 29.1
},
"luminance": 0.12504
}Semantic roles & 50–950 ramp
primary
#BD291F
secondary
#6AC7CE
accent
#E3EF39
background
#FEF7F5
surface
#FDEDE9
border
#D5C8C5
text
#170804
muted
#857B79