#BD2878#BD2878

#BD2878 is a mid, vivid pink. Relative luminance 0.137; OKLCH L 54.1% C 0.196 H 353.4°. Best body text is #FFFFFF at 5.62:1 contrast (WCAG AA passes).

Color values

HEX	#BD2878
RGB	rgb(189, 40, 120)
HSL	hsl(328, 65%, 45%)
HSV	hsv(328, 79%, 74%)
CMYK	cmyk(0%, 78.8%, 36.5%, 25.9%)
CIE-LAB	lab(43.79, 63.21, -8.84)
CIE-LCH	lch(43.79, 63.83, 352.04°)
OKLab	oklab(54.13% 0.1942 -0.0226)
OKLCH	oklch(54.13% 0.196 353.4)
XYZ	xyz(25.1369, 13.6956, 19.0855)
Luminance	0.1369 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2878 #28BD6D

analogous

#B828BD #BD2878 #BD282E

triadic

#BD2878 #78BD28 #2878BD

tetradic

#BD2878 #BDB828 #28BD6D #282EBD

square

#BD2878 #BDB828 #28BD6D #282EBD

split-complementary

#BD2878 #2EBD28 #28BDB8

monochromatic

#581338 #8A1D58 #BD2878 #D94A96 #E37CB4

Accessibility & contrast

On white

5.62

#BD2878 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#BD2878 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2878

5.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2878	#FFFFFF	#000000	##FFFFFF
##BD2878	1.00	5.62	3.74	5.62
#FFFFFF	5.62	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#46567A

Deuteranopia (green-blind)

#707175

Tritanopia (blue-blind)

#CC154D

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd2878;
/* rgb */ color: rgb(189, 40, 120);
/* oklch */ color: oklch(54.1% 0.196 353.4);

Tailwind

colors: {
  custom: {
    50: '#d6729f',
    500: '#bd2878',
    950: '#000000',
  },
}

SCSS

$custom: #bd2878;
$custom-light: #d6729f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2878",
  "rgb": {
    "r": 189,
    "g": 40,
    "b": 120
  },
  "hsl": {
    "h": 327.785,
    "s": 65.066,
    "l": 44.902
  },
  "oklch": {
    "l": 0.54132,
    "c": 0.19553,
    "h": 353.4
  },
  "luminance": 0.13692
}

Semantic roles & 50–950 ramp

primary

#BD2878

secondary

#75CB9D

accent

#E88E40

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2878

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →