#BD2873#BD2873

#BD2873 is a mid, vivid pink. Relative luminance 0.136; OKLCH L 53.9% C 0.193 H 355.5°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#BD2873
RGB	rgb(189, 40, 115)
HSL	hsl(330, 65%, 45%)
HSV	hsv(330, 79%, 74%)
CMYK	cmyk(0%, 78.8%, 39.2%, 25.9%)
CIE-LAB	lab(43.62, 62.69, -6.01)
CIE-LCH	lch(43.62, 62.98, 354.53°)
OKLab	oklab(53.95% 0.1928 -0.015)
OKLCH	oklch(53.95% 0.193 355.5)
XYZ	xyz(24.8413, 13.5774, 17.5289)
Luminance	0.1357 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2873 #28BD72

analogous

#BD28BD #BD2873 #BD2828

triadic

#BD2873 #73BD28 #2873BD

tetradic

#BD2873 #BDBD28 #28BD72 #2828BD

square

#BD2873 #BDBD28 #28BD72 #2828BD

split-complementary

#BD2873 #28BD28 #28BDBD

monochromatic

#581336 #8A1D54 #BD2873 #D94A92 #E37CB0

Accessibility & contrast

On white

5.65

#BD2873 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#BD2873 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2873

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2873	#FFFFFF	#000000	##FFFFFF
##BD2873	1.00	5.65	3.71	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#485675

Deuteranopia (green-blind)

#717170

Tritanopia (blue-blind)

#CC104A

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd2873;
/* rgb */ color: rgb(189, 40, 115);
/* oklch */ color: oklch(53.9% 0.193 355.5);

Tailwind

colors: {
  custom: {
    50: '#d6729b',
    500: '#bd2873',
    950: '#000000',
  },
}

SCSS

$custom: #bd2873;
$custom-light: #d6729b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2873",
  "rgb": {
    "r": 189,
    "g": 40,
    "b": 115
  },
  "hsl": {
    "h": 329.799,
    "s": 65.066,
    "l": 44.902
  },
  "oklch": {
    "l": 0.53949,
    "c": 0.19339,
    "h": 355.5
  },
  "luminance": 0.13574
}

Semantic roles & 50–950 ramp

primary

#BD2873

secondary

#75CBA0

accent

#E89340

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2873

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →