#BD2872#BD2872
#BD2872 is a mid, vivid pink. Relative luminance 0.136; OKLCH L 53.9% C 0.193 H 356.0°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2872 |
|---|---|
| RGB | rgb(189, 40, 114) |
| HSL | hsl(330, 65%, 45%) |
| HSV | hsv(330, 79%, 74%) |
| CMYK | cmyk(0%, 78.8%, 39.7%, 25.9%) |
| CIE-LAB | lab(43.59, 62.59, -5.44) |
| CIE-LCH | lch(43.59, 62.83, 355.04°) |
| OKLab | oklab(53.91% 0.1925 -0.0135) |
| OKLCH | oklch(53.91% 0.193 356) |
| XYZ | xyz(24.7841, 13.5545, 17.2275) |
| Luminance | 0.1355 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 2.98
Mediumvioletred
#C71585
ΔE00 4.33
Deep Pink
#CB0162
ΔE00 4.93
Dark Hot Pink
#D90166
ΔE00 6.67
Violet Red
#A50055
ΔE00 7.64
Dark Pink
#CB416B
ΔE00 7.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2872 #28BD73
analogous
#BD28BD #BD2872 #BD2828
triadic
#BD2872 #72BD28 #2872BD
tetradic
#BD2872 #BDBD28 #28BD73 #2828BD
square
#BD2872 #BDBD28 #28BD73 #2828BD
split-complementary
#BD2872 #28BD28 #28BDBD
monochromatic
#581335 #8A1D54 #BD2872 #D94A91 #E37CAF
Accessibility & contrast
On white
5.66
#BD2872 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.71
#BD2872 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2872
5.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2872 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2872 | 1.00 | 5.66 | 3.71 | 5.66 |
| #FFFFFF | 5.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.71 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#485574
Deuteranopia (green-blind)
#72716F
Tritanopia (blue-blind)
#CD0F4A
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #bd2872; /* rgb */ color: rgb(189, 40, 114); /* oklch */ color: oklch(53.9% 0.193 356.0);
Tailwind
colors: {
custom: {
50: '#d6729a',
500: '#bd2872',
950: '#000000',
},
}SCSS
$custom: #bd2872; $custom-light: #d6729a; $custom-dark: #000000;
JSON
{
"hex": "#bd2872",
"rgb": {
"r": 189,
"g": 40,
"b": 114
},
"hsl": {
"h": 330.201,
"s": 65.066,
"l": 44.902
},
"oklch": {
"l": 0.53914,
"c": 0.19299,
"h": 356
},
"luminance": 0.13551
}Semantic roles & 50–950 ramp
primary
#BD2872
secondary
#75CBA1
accent
#E89440
background
#FDF7F9
surface
#FBEDF2
border
#D4C8CC
text
#15090E
muted
#837B7E