#BD2779#BD2779

#BD2779 is a mid, vivid pink. Relative luminance 0.137; OKLCH L 54.1% C 0.197 H 352.8°. Best body text is #FFFFFF at 5.63:1 contrast (WCAG AA passes).

Color values

HEX	#BD2779
RGB	rgb(189, 39, 121)
HSL	hsl(327, 66%, 45%)
HSV	hsv(327, 79%, 74%)
CMYK	cmyk(0%, 79.4%, 36%, 25.9%)
CIE-LAB	lab(43.73, 63.60, -9.55)
CIE-LCH	lch(43.73, 64.31, 351.46°)
OKLab	oklab(54.1% 0.1954 -0.0245)
OKLCH	oklch(54.1% 0.197 352.8)
XYZ	xyz(25.1646, 13.6535, 19.3957)
Luminance	0.1365 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2779 #27BD6B

analogous

#B627BD #BD2779 #BD272E

triadic

#BD2779 #79BD27 #2779BD

tetradic

#BD2779 #BDB627 #27BD6B #272EBD

square

#BD2779 #BDB627 #27BD6B #272EBD

split-complementary

#BD2779 #2EBD27 #27BDB6

monochromatic

#581238 #8A1D59 #BD2779 #D94897 #E47BB4

Accessibility & contrast

On white

5.63

#BD2779 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#BD2779 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2779

5.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2779	#FFFFFF	#000000	##FFFFFF
##BD2779	1.00	5.63	3.73	5.63
#FFFFFF	5.63	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#45567B

Deuteranopia (green-blind)

#707176

Tritanopia (blue-blind)

#CC144D

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd2779;
/* rgb */ color: rgb(189, 39, 121);
/* oklch */ color: oklch(54.1% 0.197 352.8);

Tailwind

colors: {
  custom: {
    50: '#d6729f',
    500: '#bd2779',
    950: '#000000',
  },
}

SCSS

$custom: #bd2779;
$custom-light: #d6729f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2779",
  "rgb": {
    "r": 189,
    "g": 39,
    "b": 121
  },
  "hsl": {
    "h": 327.2,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.54099,
    "c": 0.19689,
    "h": 352.8
  },
  "luminance": 0.1365
}

Semantic roles & 50–950 ramp

primary

#BD2779

secondary

#74CC9C

accent

#E98C3F

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2779

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →