#BD2768#BD2768
#BD2768 is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.5% C 0.190 H 0.3°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2768 |
|---|---|
| RGB | rgb(189, 39, 104) |
| HSL | hsl(334, 66%, 45%) |
| HSV | hsv(334, 79%, 74%) |
| CMYK | cmyk(0%, 79.4%, 45%, 25.9%) |
| CIE-LAB | lab(43.17, 61.91, 0.17) |
| CIE-LCH | lch(43.17, 61.91, 0.15°) |
| OKLab | oklab(53.51% 0.1903 0.0011) |
| OKLCH | oklch(53.51% 0.19 0.3) |
| XYZ | xyz(24.2124, 13.2726, 14.3809) |
| Luminance | 0.1327 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Deep Pink
#CB0162
ΔE00 3.05
Magenta (survey)
#C20078
ΔE00 4.94
Dark Hot Pink
#D90166
ΔE00 5.29
Light Burgundy
#A8415B
ΔE00 6.34
Dark Pink
#CB416B
ΔE00 6.55
Mediumvioletred
#C71585
ΔE00 6.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2768 #27BD7C
analogous
#BD27B3 #BD2768 #BD3127
triadic
#BD2768 #68BD27 #2768BD
tetradic
#BD2768 #B3BD27 #27BD7C #3127BD
square
#BD2768 #B3BD27 #27BD7C #3127BD
split-complementary
#BD2768 #27BD31 #27B3BD
monochromatic
#581230 #8A1D4C #BD2768 #D94887 #E47BA8
Accessibility & contrast
On white
5.75
#BD2768 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.65
#BD2768 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2768
5.75:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2768 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2768 | 1.00 | 5.75 | 3.65 | 5.75 |
| #FFFFFF | 5.75 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.65 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.75 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B5469
Deuteranopia (green-blind)
#737065
Tritanopia (blue-blind)
#CD0044
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #bd2768; /* rgb */ color: rgb(189, 39, 104); /* oklch */ color: oklch(53.5% 0.190 0.3);
Tailwind
colors: {
custom: {
50: '#d77192',
500: '#bd2768',
950: '#000000',
},
}SCSS
$custom: #bd2768; $custom-light: #d77192; $custom-dark: #000000;
JSON
{
"hex": "#bd2768",
"rgb": {
"r": 189,
"g": 39,
"b": 104
},
"hsl": {
"h": 334,
"s": 65.789,
"l": 44.706
},
"oklch": {
"l": 0.53506,
"c": 0.19027,
"h": 0.3
},
"luminance": 0.13269
}Semantic roles & 50–950 ramp
primary
#BD2768
secondary
#74CCA6
accent
#E99F3F
background
#FDF7F9
surface
#FBEDF1
border
#D4C8CB
text
#15090D
muted
#837B7E