#BD274E#BD274E

#BD274E is a mid, vivid pink. Relative luminance 0.128; OKLCH L 52.8% C 0.185 H 12.0°. Best body text is #FFFFFF at 5.89:1 contrast (WCAG AA passes).

Color values

HEX	#BD274E
RGB	rgb(189, 39, 78)
HSL	hsl(344, 66%, 45%)
HSV	hsv(344, 79%, 74%)
CMYK	cmyk(0%, 79.4%, 58.7%, 25.9%)
CIE-LAB	lab(42.50, 59.84, 15.49)
CIE-LCH	lch(42.50, 61.82, 14.51°)
OKLab	oklab(52.79% 0.1808 0.0385)
OKLCH	oklch(52.79% 0.185 12)
XYZ	xyz(23.0893, 12.8233, 8.4656)
Luminance	0.1282 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD274E #27BD96

analogous

#BD2799 #BD274E #BD4B27

triadic

#BD274E #4EBD27 #274EBD

tetradic

#BD274E #99BD27 #27BD96 #4B27BD

square

#BD274E #99BD27 #27BD96 #4B27BD

split-complementary

#BD274E #27BD4B #2799BD

monochromatic

#581224 #8A1D39 #BD274E #D9486E #E47B96

Accessibility & contrast

On white

5.89

#BD274E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#BD274E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD274E

5.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD274E	#FFFFFF	#000000	##FFFFFF
##BD274E	1.00	5.89	3.56	5.89
#FFFFFF	5.89	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#51514F

Deuteranopia (green-blind)

#786F4A

Tritanopia (blue-blind)

#CF0038

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #bd274e;
/* rgb */ color: rgb(189, 39, 78);
/* oklch */ color: oklch(52.8% 0.185 12.0);

Tailwind

colors: {
  custom: {
    50: '#d8717f',
    500: '#bd274e',
    950: '#000000',
  },
}

SCSS

$custom: #bd274e;
$custom-light: #d8717f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd274e",
  "rgb": {
    "r": 189,
    "g": 39,
    "b": 78
  },
  "hsl": {
    "h": 344.4,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.52789,
    "c": 0.18481,
    "h": 12
  },
  "luminance": 0.1282
}

Semantic roles & 50–950 ramp

primary

#BD274E

secondary

#74CCB5

accent

#E9BD3F

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BD274E

Body copy rendered with the generated semantic roles for this colour.

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