#BD2721#BD2721

#BD2721 is a mid, vivid red. Relative luminance 0.124; OKLCH L 52.1% C 0.187 H 28.2°. Best body text is #FFFFFF at 6.04:1 contrast (WCAG AA passes).

Color values

HEX	#BD2721
RGB	rgb(189, 39, 33)
HSL	hsl(2, 70%, 44%)
HSV	hsv(2, 83%, 74%)
CMYK	cmyk(0%, 79.4%, 82.5%, 25.9%)
CIE-LAB	lab(41.82, 57.73, 41.58)
CIE-LCH	lch(41.82, 71.14, 35.76°)
OKLab	oklab(52.07% 0.1646 0.0883)
OKLCH	oklch(52.07% 0.187 28.2)
XYZ	xyz(21.9890, 12.3832, 2.6710)
Luminance	0.1238 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2721 #21B7BD

analogous

#BD2169 #BD2721 #BD7521

triadic

#BD2721 #21BD27 #2721BD

tetradic

#BD2721 #69BD21 #21B7BD #7521BD

square

#BD2721 #69BD21 #21B7BD #7521BD

split-complementary

#BD2721 #21BD75 #2169BD

monochromatic

#55110F #891C18 #BD2721 #DD443E #E67672

Accessibility & contrast

On white

6.04

#BD2721 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.48

#BD2721 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2721

6.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2721	#FFFFFF	#000000	##FFFFFF
##BD2721	1.00	6.04	3.48	6.04
#FFFFFF	6.04	1.00	21.00	1.00
#000000	3.48	21.00	1.00	21.00
##FFFFFF	6.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#574E1E

Deuteranopia (green-blind)

#7C6E19

Tritanopia (blue-blind)

#D10028

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #bd2721;
/* rgb */ color: rgb(189, 39, 33);
/* oklch */ color: oklch(52.1% 0.187 28.2);

Tailwind

colors: {
  custom: {
    50: '#db6f5e',
    500: '#bd2721',
    950: '#000000',
  },
}

SCSS

$custom: #bd2721;
$custom-light: #db6f5e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2721",
  "rgb": {
    "r": 189,
    "g": 39,
    "b": 33
  },
  "hsl": {
    "h": 2.308,
    "s": 70.27,
    "l": 43.529
  },
  "oklch": {
    "l": 0.5207,
    "c": 0.18678,
    "h": 28.2
  },
  "luminance": 0.1238
}

Semantic roles & 50–950 ramp

primary

#BD2721

secondary

#6DC9CD

accent

#E6ED3B

background

#FEF7F5

surface

#FDEDE9

border

#D5C8C5

text

#170804

muted

#857B79

Preview Lab

Preview with #BD2721

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →