#BD2674#BD2674

#BD2674 is a mid, vivid pink. Relative luminance 0.135; OKLCH L 53.8% C 0.196 H 354.9°. Best body text is #FFFFFF at 5.69:1 contrast (WCAG AA passes).

Color values

HEX	#BD2674
RGB	rgb(189, 38, 116)
HSL	hsl(329, 67%, 45%)
HSV	hsv(329, 80%, 74%)
CMYK	cmyk(0%, 79.9%, 38.6%, 25.9%)
CIE-LAB	lab(43.46, 63.35, -6.86)
CIE-LCH	lch(43.46, 63.72, 353.82°)
OKLab	oklab(53.85% 0.1949 -0.0173)
OKLCH	oklch(53.85% 0.196 354.9)
XYZ	xyz(24.8335, 13.4692, 17.8117)
Luminance	0.1347 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2674 #26BD6F

analogous

#BB26BD #BD2674 #BD2628

triadic

#BD2674 #74BD26 #2674BD

tetradic

#BD2674 #BDBB26 #26BD6F #2628BD

square

#BD2674 #BDBB26 #26BD6F #2628BD

split-complementary

#BD2674 #28BD26 #26BDBB

monochromatic

#571235 #8A1C55 #BD2674 #DA4693 #E479B0

Accessibility & contrast

On white

5.69

#BD2674 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.69

#BD2674 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2674

5.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2674	#FFFFFF	#000000	##FFFFFF
##BD2674	1.00	5.69	3.69	5.69
#FFFFFF	5.69	1.00	21.00	1.00
#000000	3.69	21.00	1.00	21.00
##FFFFFF	5.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#465576

Deuteranopia (green-blind)

#717171

Tritanopia (blue-blind)

#CC0D4A

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd2674;
/* rgb */ color: rgb(189, 38, 116);
/* oklch */ color: oklch(53.8% 0.196 354.9);

Tailwind

colors: {
  custom: {
    50: '#d6719c',
    500: '#bd2674',
    950: '#000000',
  },
}

SCSS

$custom: #bd2674;
$custom-light: #d6719c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2674",
  "rgb": {
    "r": 189,
    "g": 38,
    "b": 116
  },
  "hsl": {
    "h": 329.007,
    "s": 66.52,
    "l": 44.51
  },
  "oklch": {
    "l": 0.53845,
    "c": 0.19562,
    "h": 354.9
  },
  "luminance": 0.13466
}

Semantic roles & 50–950 ramp

primary

#BD2674

secondary

#73CC9E

accent

#E9913E

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2674

Body copy rendered with the generated semantic roles for this colour.

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