#BD2637#BD2637

#BD2637 is a mid, vivid red. Relative luminance 0.125; OKLCH L 52.3% C 0.185 H 21.2°. Best body text is #FFFFFF at 6.01:1 contrast (WCAG AA passes).

Color values

HEX	#BD2637
RGB	rgb(189, 38, 55)
HSL	hsl(353, 67%, 45%)
HSV	hsv(353, 80%, 74%)
CMYK	cmyk(0%, 79.9%, 70.9%, 25.9%)
CIE-LAB	lab(41.98, 58.82, 29.08)
CIE-LCH	lch(41.98, 65.62, 26.31°)
OKLab	oklab(52.27% 0.1728 0.067)
OKLCH	oklch(52.27% 0.185 21.2)
XYZ	xyz(22.3716, 12.4844, 4.8455)
Luminance	0.1248 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2637 #26BDAC

analogous

#BD2683 #BD2637 #BD6126

triadic

#BD2637 #37BD26 #2637BD

tetradic

#BD2637 #83BD26 #26BDAC #6126BD

square

#BD2637 #83BD26 #26BDAC #6126BD

split-complementary

#BD2637 #26BD61 #2683BD

monochromatic

#571219 #8A1C28 #BD2637 #DA4657 #E47985

Accessibility & contrast

On white

6.01

#BD2637 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.50

#BD2637 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2637

6.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2637	#FFFFFF	#000000	##FFFFFF
##BD2637	1.00	6.01	3.50	6.01
#FFFFFF	6.01	1.00	21.00	1.00
#000000	3.50	21.00	1.00	21.00
##FFFFFF	6.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#554F36

Deuteranopia (green-blind)

#7A6E32

Tritanopia (blue-blind)

#D0002E

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #bd2637;
/* rgb */ color: rgb(189, 38, 55);
/* oklch */ color: oklch(52.3% 0.185 21.2);

Tailwind

colors: {
  custom: {
    50: '#da706d',
    500: '#bd2637',
    950: '#000000',
  },
}

SCSS

$custom: #bd2637;
$custom-light: #da706d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2637",
  "rgb": {
    "r": 189,
    "g": 38,
    "b": 55
  },
  "hsl": {
    "h": 353.245,
    "s": 66.52,
    "l": 44.51
  },
  "oklch": {
    "l": 0.52269,
    "c": 0.18531,
    "h": 21.2
  },
  "luminance": 0.12481
}

Semantic roles & 50–950 ramp

primary

#BD2637

secondary

#73CCC2

accent

#E9D63E

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#160807

muted

#847B7A

Preview Lab

Preview with #BD2637

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →