#BD2635#BD2635
#BD2635 is a mid, vivid red. Relative luminance 0.125; OKLCH L 52.2% C 0.185 H 21.9°. Best body text is #FFFFFF at 6.01:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2635 |
|---|---|
| RGB | rgb(189, 38, 53) |
| HSL | hsl(354, 67%, 45%) |
| HSV | hsv(354, 80%, 74%) |
| CMYK | cmyk(0%, 79.9%, 72%, 25.9%) |
| CIE-LAB | lab(41.95, 58.73, 30.26) |
| CIE-LCH | lch(41.95, 66.07, 27.26°) |
| OKLab | oklab(52.24% 0.172 0.0692) |
| OKLCH | oklch(52.24% 0.185 21.9) |
| XYZ | xyz(22.3246, 12.4656, 4.5981) |
| Luminance | 0.1246 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.09
Lipstick Red
#C0022F
ΔE00 2.29
Cherry (survey)
#CF0234
ΔE00 3.12
Dull Red
#BB3F3F
ΔE00 3.83
Rose Red
#BE013C
ΔE00 4.95
Firebrick
#B22222
ΔE00 5.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2635 #26BDAE
analogous
#BD2680 #BD2635 #BD6326
triadic
#BD2635 #35BD26 #2635BD
tetradic
#BD2635 #80BD26 #26BDAE #6326BD
square
#BD2635 #80BD26 #26BDAE #6326BD
split-complementary
#BD2635 #26BD63 #2680BD
monochromatic
#571218 #8A1C27 #BD2635 #DA4655 #E47984
Accessibility & contrast
On white
6.01
#BD2635 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.49
#BD2635 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2635
6.01:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2635 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2635 | 1.00 | 6.01 | 3.49 | 6.01 |
| #FFFFFF | 6.01 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.49 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.01 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#554E34
Deuteranopia (green-blind)
#7A6E30
Tritanopia (blue-blind)
#D0002D
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #bd2635; /* rgb */ color: rgb(189, 38, 53); /* oklch */ color: oklch(52.2% 0.185 21.9);
Tailwind
colors: {
custom: {
50: '#da706c',
500: '#bd2635',
950: '#000000',
},
}SCSS
$custom: #bd2635; $custom-light: #da706c; $custom-dark: #000000;
JSON
{
"hex": "#bd2635",
"rgb": {
"r": 189,
"g": 38,
"b": 53
},
"hsl": {
"h": 354.04,
"s": 66.52,
"l": 44.51
},
"oklch": {
"l": 0.52238,
"c": 0.18544,
"h": 21.9
},
"luminance": 0.12462
}Semantic roles & 50–950 ramp
primary
#BD2635
secondary
#73CCC3
accent
#E9D83E
background
#FEF7F6
surface
#FDEDEB
border
#D5C8C6
text
#160807
muted
#847B7A