#BD253C#BD253C
#BD253C is a mid, vivid red. Relative luminance 0.125; OKLCH L 52.3% C 0.186 H 19.1°. Best body text is #FFFFFF at 6.01:1 contrast (WCAG AA passes).
Color values
| HEX | #BD253C |
|---|---|
| RGB | rgb(189, 37, 60) |
| HSL | hsl(351, 67%, 44%) |
| HSV | hsv(351, 80%, 74%) |
| CMYK | cmyk(0%, 80.4%, 68.3%, 25.9%) |
| CIE-LAB | lab(41.96, 59.34, 26.00) |
| CIE-LCH | lch(41.96, 64.78, 23.66°) |
| OKLab | oklab(52.28% 0.1756 0.0609) |
| OKLCH | oklch(52.28% 0.186 19.1) |
| XYZ | xyz(22.4660, 12.4717, 5.4984) |
| Luminance | 0.1247 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 1.34
Lipstick Red
#C0022F
ΔE00 2.93
Rose Red
#BE013C
ΔE00 3.10
Cherry (survey)
#CF0234
ΔE00 3.60
Ruby
#CA0147
ΔE00 4.59
Dull Red
#BB3F3F
ΔE00 4.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD253C #25BDA6
analogous
#BD2588 #BD253C #BD5A25
triadic
#BD253C #3CBD25 #253CBD
tetradic
#BD253C #88BD25 #25BDA6 #5A25BD
square
#BD253C #88BD25 #25BDA6 #5A25BD
split-complementary
#BD253C #25BD5A #2588BD
monochromatic
#57111C #8A1B2C #BD253C #DB455B #E57888
Accessibility & contrast
On white
6.01
#BD253C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.49
#BD253C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD253C
6.01:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD253C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD253C | 1.00 | 6.01 | 3.49 | 6.01 |
| #FFFFFF | 6.01 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.49 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.01 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#544F3C
Deuteranopia (green-blind)
#796E37
Tritanopia (blue-blind)
#D0002F
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #bd253c; /* rgb */ color: rgb(189, 37, 60); /* oklch */ color: oklch(52.3% 0.186 19.1);
Tailwind
colors: {
custom: {
50: '#d96f71',
500: '#bd253c',
950: '#000000',
},
}SCSS
$custom: #bd253c; $custom-light: #d96f71; $custom-dark: #000000;
JSON
{
"hex": "#bd253c",
"rgb": {
"r": 189,
"g": 37,
"b": 60
},
"hsl": {
"h": 350.921,
"s": 67.257,
"l": 44.314
},
"oklch": {
"l": 0.52279,
"c": 0.18583,
"h": 19.1
},
"luminance": 0.12468
}Semantic roles & 50–950 ramp
primary
#BD253C
secondary
#72CCBE
accent
#EAD03E
background
#FEF7F6
surface
#FDEDEC
border
#D5C8C7
text
#160807
muted
#847B7A