#BD24B9#BD24B9

#BD24B9 is a mid, highly saturated purple. Relative luminance 0.156; OKLCH L 57.0% C 0.238 H 329.4°. Best body text is #FFFFFF at 5.10:1 contrast (WCAG AA passes).

Color values

HEX	#BD24B9
RGB	rgb(189, 36, 185)
HSL	hsl(302, 68%, 44%)
HSV	hsv(302, 81%, 74%)
CMYK	cmyk(0%, 81%, 2.1%, 25.9%)
CIE-LAB	lab(46.43, 72.76, -43.84)
CIE-LCH	lch(46.43, 84.95, 328.93°)
OKLab	oklab(57% 0.2051 -0.1214)
OKLCH	oklch(57% 0.238 329.4)
XYZ	xyz(30.3739, 15.5858, 47.2981)
Luminance	0.1558 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD24B9 #24BD28

analogous

#7524BD #BD24B9 #BD246C

triadic

#BD24B9 #B9BD24 #24B9BD

tetradic

#BD24B9 #BD7524 #24BD28 #246CBD

square

#BD24B9 #BD7524 #24BD28 #246CBD

split-complementary

#BD24B9 #6CBD24 #24BD75

monochromatic

#561054 #8A1A87 #BD24B9 #DB43D7 #E576E2

Accessibility & contrast

On white

5.10

#BD24B9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.12

#BD24B9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD24B9

5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD24B9	#FFFFFF	#000000	##FFFFFF
##BD24B9	1.00	5.10	4.12	5.10
#FFFFFF	5.10	1.00	21.00	1.00
#000000	4.12	21.00	1.00	21.00
##FFFFFF	5.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0061BD

Deuteranopia (green-blind)

#5575B5

Tritanopia (blue-blind)

#C43E70

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd24b9;
/* rgb */ color: rgb(189, 36, 185);
/* oklch */ color: oklch(57.0% 0.238 329.4);

Tailwind

colors: {
  custom: {
    50: '#d573ce',
    500: '#bd24b9',
    950: '#000000',
  },
}

SCSS

$custom: #bd24b9;
$custom-light: #d573ce;
$custom-dark: #000000;

JSON

{
  "hex": "#bd24b9",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 185
  },
  "hsl": {
    "h": 301.569,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.56997,
    "c": 0.23833,
    "h": 329.4
  },
  "luminance": 0.15583
}

Semantic roles & 50–950 ramp

primary

#BD24B9

secondary

#70CC73

accent

#EB413D

background

#FDF7FC

surface

#FBEEF9

border

#D4C9D2

text

#150914

muted

#837B82

Preview Lab

Preview with #BD24B9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →