#BD24AF#BD24AF

#BD24AF is a mid, highly saturated purple. Relative luminance 0.152; OKLCH L 56.4% C 0.231 H 332.5°. Best body text is #FFFFFF at 5.20:1 contrast (WCAG AA passes).

Color values

HEX	#BD24AF
RGB	rgb(189, 36, 175)
HSL	hsl(305, 68%, 44%)
HSV	hsv(305, 81%, 74%)
CMYK	cmyk(0%, 81%, 7.4%, 25.9%)
CIE-LAB	lab(45.88, 71.26, -38.83)
CIE-LCH	lch(45.88, 81.15, 331.42°)
OKLab	oklab(56.43% 0.2052 -0.1069)
OKLCH	oklch(56.43% 0.231 332.5)
XYZ	xyz(29.3552, 15.1783, 41.9328)
Luminance	0.1518 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD24AF #24BD32

analogous

#7F24BD #BD24AF #BD2463

triadic

#BD24AF #AFBD24 #24AFBD

tetradic

#BD24AF #BD7F24 #24BD32 #2463BD

square

#BD24AF #BD7F24 #24BD32 #2463BD

split-complementary

#BD24AF #63BD24 #24BD7F

monochromatic

#561050 #8A1A7F #BD24AF #DB43CD #E576DB

Accessibility & contrast

On white

5.20

#BD24AF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.04

#BD24AF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD24AF

5.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD24AF	#FFFFFF	#000000	##FFFFFF
##BD24AF	1.00	5.20	4.04	5.20
#FFFFFF	5.20	1.00	21.00	1.00
#000000	4.04	21.00	1.00	21.00
##FFFFFF	5.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#165FB3

Deuteranopia (green-blind)

#5B74AC

Tritanopia (blue-blind)

#C5386A

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd24af;
/* rgb */ color: rgb(189, 36, 175);
/* oklch */ color: oklch(56.4% 0.231 332.5);

Tailwind

colors: {
  custom: {
    50: '#d573c7',
    500: '#bd24af',
    950: '#000000',
  },
}

SCSS

$custom: #bd24af;
$custom-light: #d573c7;
$custom-dark: #000000;

JSON

{
  "hex": "#bd24af",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 175
  },
  "hsl": {
    "h": 305.49,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.56429,
    "c": 0.23137,
    "h": 332.5
  },
  "luminance": 0.15176
}

Semantic roles & 50–950 ramp

primary

#BD24AF

secondary

#70CC79

accent

#EB4D3D

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150913

muted

#837B82

Preview Lab

Preview with #BD24AF

Body copy rendered with the generated semantic roles for this colour.

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