#BD24A6#BD24A6

#BD24A6 is a mid, highly saturated purple. Relative luminance 0.148; OKLCH L 55.9% C 0.225 H 335.4°. Best body text is #FFFFFF at 5.29:1 contrast (WCAG AA passes).

Color values

HEX	#BD24A6
RGB	rgb(189, 36, 166)
HSL	hsl(309, 68%, 44%)
HSV	hsv(309, 81%, 74%)
CMYK	cmyk(0%, 81%, 12.2%, 25.9%)
CIE-LAB	lab(45.41, 69.97, -34.23)
CIE-LCH	lch(45.41, 77.89, 333.93°)
OKLab	oklab(55.94% 0.2049 -0.0936)
OKLCH	oklch(55.94% 0.225 335.4)
XYZ	xyz(28.5005, 14.8364, 37.4317)
Luminance	0.1483 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD24A6 #24BD3B

analogous

#8824BD #BD24A6 #BD2459

triadic

#BD24A6 #A6BD24 #24A6BD

tetradic

#BD24A6 #BD8824 #24BD3B #2459BD

square

#BD24A6 #BD8824 #24BD3B #2459BD

split-complementary

#BD24A6 #59BD24 #24BD88

monochromatic

#56104C #8A1A79 #BD24A6 #DB43C4 #E576D4

Accessibility & contrast

On white

5.29

#BD24A6 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.97

#BD24A6 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD24A6

5.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD24A6	#FFFFFF	#000000	##FFFFFF
##BD24A6	1.00	5.29	3.97	5.29
#FFFFFF	5.29	1.00	21.00	1.00
#000000	3.97	21.00	1.00	21.00
##FFFFFF	5.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#245DA9

Deuteranopia (green-blind)

#5F73A3

Tritanopia (blue-blind)

#C73365

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd24a6;
/* rgb */ color: rgb(189, 36, 166);
/* oklch */ color: oklch(55.9% 0.225 335.4);

Tailwind

colors: {
  custom: {
    50: '#d572c1',
    500: '#bd24a6',
    950: '#000000',
  },
}

SCSS

$custom: #bd24a6;
$custom-light: #d572c1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd24a6",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 166
  },
  "hsl": {
    "h": 309.02,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.55944,
    "c": 0.2253,
    "h": 335.4
  },
  "luminance": 0.14834
}

Semantic roles & 50–950 ramp

primary

#BD24A6

secondary

#70CC7E

accent

#EB573D

background

#FDF7FB

surface

#FBEDF7

border

#D4C8D0

text

#150912

muted

#837B81

Preview Lab

Preview with #BD24A6

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →