#BD2471#BD2471

#BD2471 is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.6% C 0.196 H 356.1°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).

Color values

HEX	#BD2471
RGB	rgb(189, 36, 113)
HSL	hsl(330, 68%, 44%)
HSV	hsv(330, 81%, 74%)
CMYK	cmyk(0%, 81%, 40.2%, 25.9%)
CIE-LAB	lab(43.18, 63.57, -5.43)
CIE-LCH	lch(43.18, 63.80, 355.12°)
OKLab	oklab(53.6% 0.1957 -0.0135)
OKLCH	oklch(53.6% 0.196 356.1)
XYZ	xyz(24.5996, 13.2760, 16.8867)
Luminance	0.1327 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2471 #24BD70

analogous

#BD24BD #BD2471 #BD2425

triadic

#BD2471 #71BD24 #2471BD

tetradic

#BD2471 #BDBD24 #24BD70 #2425BD

square

#BD2471 #BDBD24 #24BD70 #2425BD

split-complementary

#BD2471 #25BD24 #24BDBD

monochromatic

#561034 #8A1A52 #BD2471 #DB4390 #E576AE

Accessibility & contrast

On white

5.75

#BD2471 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#BD2471 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2471

5.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2471	#FFFFFF	#000000	##FFFFFF
##BD2471	1.00	5.75	3.65	5.75
#FFFFFF	5.75	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#475473

Deuteranopia (green-blind)

#71706E

Tritanopia (blue-blind)

#CD0348

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd2471;
/* rgb */ color: rgb(189, 36, 113);
/* oklch */ color: oklch(53.6% 0.196 356.1);

Tailwind

colors: {
  custom: {
    50: '#d67199',
    500: '#bd2471',
    950: '#000000',
  },
}

SCSS

$custom: #bd2471;
$custom-light: #d67199;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2471",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 113
  },
  "hsl": {
    "h": 329.804,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.53603,
    "c": 0.19612,
    "h": 356.1
  },
  "luminance": 0.13273
}

Semantic roles & 50–950 ramp

primary

#BD2471

secondary

#70CC9E

accent

#EB933D

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2471

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →