#BD2433#BD2433
#BD2433 is a mid, vivid red. Relative luminance 0.123; OKLCH L 52.1% C 0.187 H 22.3°. Best body text is #FFFFFF at 6.06:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2433 |
|---|---|
| RGB | rgb(189, 36, 51) |
| HSL | hsl(354, 68%, 44%) |
| HSV | hsv(354, 81%, 74%) |
| CMYK | cmyk(0%, 81%, 73%, 25.9%) |
| CIE-LAB | lab(41.73, 59.19, 31.21) |
| CIE-LCH | lch(41.73, 66.91, 27.80°) |
| OKLab | oklab(52.07% 0.1731 0.0709) |
| OKLCH | oklch(52.07% 0.187 22.3) |
| XYZ | xyz(22.2173, 12.3231, 4.3401) |
| Luminance | 0.1232 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Lipstick Red
#C0022F
ΔE00 2.16
Cardinal
#C41E3A
ΔE00 2.41
Cherry (survey)
#CF0234
ΔE00 3.17
Dull Red
#BB3F3F
ΔE00 4.03
Firebrick
#B22222
ΔE00 4.62
Brown
#A52A2A
ΔE00 4.90
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2433 #24BDAE
analogous
#BD2480 #BD2433 #BD6224
triadic
#BD2433 #33BD24 #2433BD
tetradic
#BD2433 #80BD24 #24BDAE #6224BD
square
#BD2433 #80BD24 #24BDAE #6224BD
split-complementary
#BD2433 #24BD62 #2480BD
monochromatic
#561017 #8A1A25 #BD2433 #DB4352 #E57681
Accessibility & contrast
On white
6.06
#BD2433 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.46
#BD2433 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2433
6.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2433 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2433 | 1.00 | 6.06 | 3.46 | 6.06 |
| #FFFFFF | 6.06 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.06 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#544E32
Deuteranopia (green-blind)
#7A6E2E
Tritanopia (blue-blind)
#D0002B
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #bd2433; /* rgb */ color: rgb(189, 36, 51); /* oklch */ color: oklch(52.1% 0.187 22.3);
Tailwind
colors: {
custom: {
50: '#da6f6a',
500: '#bd2433',
950: '#000000',
},
}SCSS
$custom: #bd2433; $custom-light: #da6f6a; $custom-dark: #000000;
JSON
{
"hex": "#bd2433",
"rgb": {
"r": 189,
"g": 36,
"b": 51
},
"hsl": {
"h": 354.118,
"s": 68,
"l": 44.118
},
"oklch": {
"l": 0.52065,
"c": 0.18702,
"h": 22.3
},
"luminance": 0.1232
}Semantic roles & 50–950 ramp
primary
#BD2433
secondary
#70CCC3
accent
#EBDA3D
background
#FEF7F6
surface
#FDEDEB
border
#D5C8C6
text
#170806
muted
#857B7A