#BD2428#BD2428

#BD2428 is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.9% C 0.188 H 25.8°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX	#BD2428
RGB	rgb(189, 36, 40)
HSL	hsl(358, 68%, 44%)
HSV	hsv(358, 81%, 74%)
CMYK	cmyk(0%, 81%, 78.8%, 25.9%)
CIE-LAB	lab(41.59, 58.77, 37.51)
CIE-LCH	lch(41.59, 69.72, 32.54°)
OKLab	oklab(51.92% 0.1693 0.0818)
OKLCH	oklch(51.92% 0.188 25.8)
XYZ	xyz(22.0028, 12.2373, 3.2106)
Luminance	0.1223 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2428 #24BDB9

analogous

#BD2475 #BD2428 #BD6C24

triadic

#BD2428 #28BD24 #2428BD

tetradic

#BD2428 #75BD24 #24BDB9 #6C24BD

square

#BD2428 #75BD24 #24BDB9 #6C24BD

split-complementary

#BD2428 #24BD6C #2475BD

monochromatic

#561012 #8A1A1D #BD2428 #DB4347 #E57679

Accessibility & contrast

On white

6.09

#BD2428 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#BD2428 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2428

6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2428	#FFFFFF	#000000	##FFFFFF
##BD2428	1.00	6.09	3.45	6.09
#FFFFFF	6.09	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#554D26

Deuteranopia (green-blind)

#7B6E21

Tritanopia (blue-blind)

#D00028

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #bd2428;
/* rgb */ color: rgb(189, 36, 40);
/* oklch */ color: oklch(51.9% 0.188 25.8);

Tailwind

colors: {
  custom: {
    50: '#db6f63',
    500: '#bd2428',
    950: '#000000',
  },
}

SCSS

$custom: #bd2428;
$custom-light: #db6f63;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2428",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 40
  },
  "hsl": {
    "h": 358.431,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.51923,
    "c": 0.18803,
    "h": 25.8
  },
  "luminance": 0.12234
}

Semantic roles & 50–950 ramp

primary

#BD2428

secondary

#70CCCA

accent

#EBE63D

background

#FEF7F5

surface

#FDEDEA

border

#D5C8C6

text

#170805

muted

#857B79

Preview Lab

Preview with #BD2428

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →