#BD2337#BD2337

#BD2337 is a mid, vivid red. Relative luminance 0.123; OKLCH L 52.1% C 0.187 H 20.7°. Best body text is #FFFFFF at 6.07:1 contrast (WCAG AA passes).

Color values

HEX	#BD2337
RGB	rgb(189, 35, 55)
HSL	hsl(352, 69%, 44%)
HSV	hsv(352, 81%, 74%)
CMYK	cmyk(0%, 81.5%, 70.9%, 25.9%)
CIE-LAB	lab(41.69, 59.63, 28.74)
CIE-LCH	lch(41.69, 66.19, 25.73°)
OKLab	oklab(52.06% 0.1754 0.0662)
OKLCH	oklch(52.06% 0.187 20.7)
XYZ	xyz(22.2795, 12.3002, 4.8148)
Luminance	0.1230 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2337 #23BDA9

analogous

#BD2384 #BD2337 #BD5C23

triadic

#BD2337 #37BD23 #2337BD

tetradic

#BD2337 #84BD23 #23BDA9 #5C23BD

square

#BD2337 #84BD23 #23BDA9 #5C23BD

split-complementary

#BD2337 #23BD5C #2384BD

monochromatic

#561019 #891928 #BD2337 #DC4155 #E57584

Accessibility & contrast

On white

6.07

#BD2337 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.46

#BD2337 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2337

6.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2337	#FFFFFF	#000000	##FFFFFF
##BD2337	1.00	6.07	3.46	6.07
#FFFFFF	6.07	1.00	21.00	1.00
#000000	3.46	21.00	1.00	21.00
##FFFFFF	6.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534E36

Deuteranopia (green-blind)

#796E32

Tritanopia (blue-blind)

#D0002C

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #bd2337;
/* rgb */ color: rgb(189, 35, 55);
/* oklch */ color: oklch(52.1% 0.187 20.7);

Tailwind

colors: {
  custom: {
    50: '#da6e6d',
    500: '#bd2337',
    950: '#000000',
  },
}

SCSS

$custom: #bd2337;
$custom-light: #da6e6d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2337",
  "rgb": {
    "r": 189,
    "g": 35,
    "b": 55
  },
  "hsl": {
    "h": 352.208,
    "s": 68.75,
    "l": 43.922
  },
  "oklch": {
    "l": 0.52057,
    "c": 0.18746,
    "h": 20.7
  },
  "luminance": 0.12297
}

Semantic roles & 50–950 ramp

primary

#BD2337

secondary

#6FCDC0

accent

#ECD53C

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#160807

muted

#847B7A

Preview Lab

Preview with #BD2337

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →