#BD2336#BD2336
#BD2336 is a mid, vivid red. Relative luminance 0.123; OKLCH L 52.0% C 0.188 H 21.1°. Best body text is #FFFFFF at 6.07:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2336 |
|---|---|
| RGB | rgb(189, 35, 54) |
| HSL | hsl(353, 69%, 44%) |
| HSV | hsv(353, 81%, 74%) |
| CMYK | cmyk(0%, 81.5%, 71.4%, 25.9%) |
| CIE-LAB | lab(41.67, 59.58, 29.33) |
| CIE-LCH | lch(41.67, 66.41, 26.21°) |
| OKLab | oklab(52.04% 0.175 0.0674) |
| OKLCH | oklch(52.04% 0.188 21.1) |
| XYZ | xyz(22.2558, 12.2908, 4.6898) |
| Luminance | 0.1229 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 1.63
Lipstick Red
#C0022F
ΔE00 1.97
Cherry (survey)
#CF0234
ΔE00 3.07
Rose Red
#BE013C
ΔE00 4.24
Dull Red
#BB3F3F
ΔE00 4.28
Brown
#A52A2A
ΔE00 5.34
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2336 #23BDAA
analogous
#BD2383 #BD2336 #BD5D23
triadic
#BD2336 #36BD23 #2336BD
tetradic
#BD2336 #83BD23 #23BDAA #5D23BD
square
#BD2336 #83BD23 #23BDAA #5D23BD
split-complementary
#BD2336 #23BD5D #2383BD
monochromatic
#561018 #891927 #BD2336 #DC4154 #E57583
Accessibility & contrast
On white
6.07
#BD2336 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.46
#BD2336 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2336
6.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2336 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2336 | 1.00 | 6.07 | 3.46 | 6.07 |
| #FFFFFF | 6.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#544D35
Deuteranopia (green-blind)
#7A6E31
Tritanopia (blue-blind)
#D0002C
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #bd2336; /* rgb */ color: rgb(189, 35, 54); /* oklch */ color: oklch(52.0% 0.188 21.1);
Tailwind
colors: {
custom: {
50: '#da6e6d',
500: '#bd2336',
950: '#000000',
},
}SCSS
$custom: #bd2336; $custom-light: #da6e6d; $custom-dark: #000000;
JSON
{
"hex": "#bd2336",
"rgb": {
"r": 189,
"g": 35,
"b": 54
},
"hsl": {
"h": 352.597,
"s": 68.75,
"l": 43.922
},
"oklch": {
"l": 0.52041,
"c": 0.18752,
"h": 21.1
},
"luminance": 0.12287
}Semantic roles & 50–950 ramp
primary
#BD2336
secondary
#6FCDC1
accent
#ECD63C
background
#FEF7F6
surface
#FDEDEB
border
#D5C8C6
text
#160807
muted
#847B7A