#BD2331#BD2331

#BD2331 is a mid, vivid red. Relative luminance 0.122; OKLCH L 52.0% C 0.188 H 22.8°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX	#BD2331
RGB	rgb(189, 35, 49)
HSL	hsl(355, 69%, 44%)
HSV	hsv(355, 81%, 74%)
CMYK	cmyk(0%, 81.5%, 74.1%, 25.9%)
CIE-LAB	lab(41.60, 59.37, 32.27)
CIE-LCH	lch(41.60, 67.57, 28.52°)
OKLab	oklab(51.97% 0.1732 0.0728)
OKLCH	oklch(51.97% 0.188 22.8)
XYZ	xyz(22.1443, 12.2462, 4.1029)
Luminance	0.1224 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2331 #23BDAF

analogous

#BD237E #BD2331 #BD6223

triadic

#BD2331 #31BD23 #2331BD

tetradic

#BD2331 #7EBD23 #23BDAF #6223BD

square

#BD2331 #7EBD23 #23BDAF #6223BD

split-complementary

#BD2331 #23BD62 #237EBD

monochromatic

#561016 #891924 #BD2331 #DC414F #E5757F

Accessibility & contrast

On white

6.09

#BD2331 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#BD2331 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2331

6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2331	#FFFFFF	#000000	##FFFFFF
##BD2331	1.00	6.09	3.45	6.09
#FFFFFF	6.09	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544D30

Deuteranopia (green-blind)

#7A6E2B

Tritanopia (blue-blind)

#D0002A

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #bd2331;
/* rgb */ color: rgb(189, 35, 49);
/* oklch */ color: oklch(52.0% 0.188 22.8);

Tailwind

colors: {
  custom: {
    50: '#da6e69',
    500: '#bd2331',
    950: '#000000',
  },
}

SCSS

$custom: #bd2331;
$custom-light: #da6e69;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2331",
  "rgb": {
    "r": 189,
    "g": 35,
    "b": 49
  },
  "hsl": {
    "h": 354.545,
    "s": 68.75,
    "l": 43.922
  },
  "oklch": {
    "l": 0.51967,
    "c": 0.18786,
    "h": 22.8
  },
  "luminance": 0.12243
}

Semantic roles & 50–950 ramp

primary

#BD2331

secondary

#6FCDC4

accent

#ECDC3C

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#170806

muted

#857B7A

Preview Lab

Preview with #BD2331

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →