#BD231E#BD231E

#BD231E is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.8% C 0.190 H 28.2°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX	#BD231E
RGB	rgb(189, 35, 30)
HSL	hsl(2, 73%, 43%)
HSV	hsv(2, 84%, 74%)
CMYK	cmyk(0%, 81.5%, 84.1%, 25.9%)
CIE-LAB	lab(41.40, 58.75, 42.76)
CIE-LCH	lch(41.40, 72.66, 36.05°)
OKLab	oklab(51.75% 0.1673 0.0897)
OKLCH	oklch(51.75% 0.19 28.2)
XYZ	xyz(21.8244, 12.1182, 2.4180)
Luminance	0.1211 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD231E #1EB8BD

analogous

#BD1E68 #BD231E #BD731E

triadic

#BD231E #1EBD23 #231EBD

tetradic

#BD231E #68BD1E #1EB8BD #731EBD

square

#BD231E #68BD1E #1EB8BD #731EBD

split-complementary

#BD231E #1EBD73 #1E68BD

monochromatic

#530F0D #881916 #BD231E #E03E39 #E8716D

Accessibility & contrast

On white

6.13

#BD231E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.42

#BD231E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD231E

6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD231E	#FFFFFF	#000000	##FFFFFF
##BD231E	1.00	6.13	3.42	6.13
#FFFFFF	6.13	1.00	21.00	1.00
#000000	3.42	21.00	1.00	21.00
##FFFFFF	6.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#564C1B

Deuteranopia (green-blind)

#7B6E15

Tritanopia (blue-blind)

#D10024

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #bd231e;
/* rgb */ color: rgb(189, 35, 30);
/* oklch */ color: oklch(51.8% 0.190 28.2);

Tailwind

colors: {
  custom: {
    50: '#db6e5c',
    500: '#bd231e',
    950: '#000000',
  },
}

SCSS

$custom: #bd231e;
$custom-light: #db6e5c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd231e",
  "rgb": {
    "r": 189,
    "g": 35,
    "b": 30
  },
  "hsl": {
    "h": 1.887,
    "s": 72.603,
    "l": 42.941
  },
  "oklch": {
    "l": 0.51754,
    "c": 0.18978,
    "h": 28.2
  },
  "luminance": 0.12115
}

Semantic roles & 50–950 ramp

primary

#BD231E

secondary

#69CBCE

accent

#EAEF38

background

#FFF7F5

surface

#FEEDE9

border

#D6C8C5

text

#170804

muted

#857B79

Preview Lab

Preview with #BD231E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →