#BD21AD#BD21AD

#BD21AD is a mid, highly saturated purple. Relative luminance 0.149; OKLCH L 56.1% C 0.232 H 333.1°. Best body text is #FFFFFF at 5.27:1 contrast (WCAG AA passes).

Color values

HEX	#BD21AD
RGB	rgb(189, 33, 173)
HSL	hsl(306, 70%, 44%)
HSV	hsv(306, 83%, 74%)
CMYK	cmyk(0%, 82.5%, 8.5%, 25.9%)
CIE-LAB	lab(45.53, 71.66, -38.19)
CIE-LCH	lch(45.53, 81.20, 331.95°)
OKLab	oklab(56.15% 0.2072 -0.105)
OKLCH	oklch(56.15% 0.232 333.1)
XYZ	xyz(29.0732, 14.9263, 40.8769)
Luminance	0.1492 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD21AD #21BD31

analogous

#7F21BD #BD21AD #BD215F

triadic

#BD21AD #ADBD21 #21ADBD

tetradic

#BD21AD #BD7F21 #21BD31 #215FBD

square

#BD21AD #BD7F21 #21BD31 #215FBD

split-complementary

#BD21AD #5FBD21 #21BD7F

monochromatic

#550F4E #89187D #BD21AD #DD3ECD #E672DA

Accessibility & contrast

On white

5.27

#BD21AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.98

#BD21AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD21AD

5.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD21AD	#FFFFFF	#000000	##FFFFFF
##BD21AD	1.00	5.27	3.98	5.27
#FFFFFF	5.27	1.00	21.00	1.00
#000000	3.98	21.00	1.00	21.00
##FFFFFF	5.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#165EB1

Deuteranopia (green-blind)

#5B73AA

Tritanopia (blue-blind)

#C63569

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd21ad;
/* rgb */ color: rgb(189, 33, 173);
/* oklch */ color: oklch(56.1% 0.232 333.1);

Tailwind

colors: {
  custom: {
    50: '#d572c6',
    500: '#bd21ad',
    950: '#000000',
  },
}

SCSS

$custom: #bd21ad;
$custom-light: #d572c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd21ad",
  "rgb": {
    "r": 189,
    "g": 33,
    "b": 173
  },
  "hsl": {
    "h": 306.154,
    "s": 70.27,
    "l": 43.529
  },
  "oklch": {
    "l": 0.5615,
    "c": 0.2323,
    "h": 333.1
  },
  "luminance": 0.14924
}

Semantic roles & 50–950 ramp

primary

#BD21AD

secondary

#6DCD77

accent

#ED4D3B

background

#FDF7FC

surface

#FBEDF8

border

#D4C8D1

text

#150913

muted

#837B82

Preview Lab

Preview with #BD21AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →