#BC5540#BC5540

#BC5540 is a mid, vivid red. Relative luminance 0.176; OKLCH L 57.5% C 0.138 H 33.1°. Best body text is #FFFFFF at 4.65:1 contrast (WCAG AA passes).

Color values

HEX	#BC5540
RGB	rgb(188, 85, 64)
HSL	hsl(10, 49%, 49%)
HSV	hsv(10, 66%, 74%)
CMYK	cmyk(0%, 54.8%, 66%, 26.3%)
CIE-LAB	lab(48.96, 40.00, 32.16)
CIE-LCH	lch(48.96, 51.32, 38.80°)
OKLab	oklab(57.52% 0.1154 0.0752)
OKLCH	oklch(57.52% 0.138 33.1)
XYZ	xyz(24.9152, 17.5616, 6.9272)
Luminance	0.1756 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC5540 #40A7BC

analogous

#BC4069 #BC5540 #BC9340

triadic

#BC5540 #40BC55 #5540BC

tetradic

#BC5540 #69BC40 #40A7BC #9340BC

square

#BC5540 #69BC40 #40A7BC #9340BC

split-complementary

#BC5540 #40BC93 #4069BC

monochromatic

#612C21 #8E4030 #BC5540 #CD7D6C #DDA59A

Accessibility & contrast

On white

4.65

#BC5540 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.51

#BC5540 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BC5540

4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC5540	#FFFFFF	#000000	##FFFFFF
##BC5540	1.00	4.65	4.51	4.65
#FFFFFF	4.65	1.00	21.00	1.00
#000000	4.51	21.00	1.00	21.00
##FFFFFF	4.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#70663E

Deuteranopia (green-blind)

#897D3E

Tritanopia (blue-blind)

#CE4150

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bc5540;
/* rgb */ color: rgb(188, 85, 64);
/* oklch */ color: oklch(57.5% 0.138 33.1);

Tailwind

colors: {
  custom: {
    50: '#d68875',
    500: '#bc5540',
    950: '#000000',
  },
}

SCSS

$custom: #bc5540;
$custom-light: #d68875;
$custom-dark: #000000;

JSON

{
  "hex": "#bc5540",
  "rgb": {
    "r": 188,
    "g": 85,
    "b": 64
  },
  "hsl": {
    "h": 10.161,
    "s": 49.206,
    "l": 49.412
  },
  "oklch": {
    "l": 0.57517,
    "c": 0.13778,
    "h": 33.1
  },
  "luminance": 0.17559
}

Semantic roles & 50–950 ramp

primary

#BC5540

secondary

#8FBFC9

accent

#C1D94F

background

#FEF8F7

surface

#FCF0ED

border

#D5CBC8

text

#160B08

muted

#847C7B

Preview Lab

Preview with #BC5540

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →