#BC4DAA#BC4DAA

#BC4DAA is a mid, vivid purple. Relative luminance 0.189; OKLCH L 59.7% C 0.179 H 334.4°. Best body text is #000000 at 4.78:1 contrast (WCAG AA passes).

Color values

HEX	#BC4DAA
RGB	rgb(188, 77, 170)
HSL	hsl(310, 45%, 52%)
HSV	hsv(310, 59%, 74%)
CMYK	cmyk(0%, 59%, 9.6%, 26.3%)
CIE-LAB	lab(50.57, 55.91, -28.52)
CIE-LCH	lch(50.57, 62.77, 332.97°)
OKLab	oklab(59.72% 0.1618 -0.0776)
OKLCH	oklch(59.72% 0.179 334.4)
XYZ	xyz(30.6488, 18.9037, 40.0570)
Luminance	0.1890 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC4DAA #4DBC5F

analogous

#974DBC #BC4DAA #BC4D73

triadic

#BC4DAA #AABC4D #4DAABC

tetradic

#BC4DAA #BC974D #4DBC5F #4D73BC

square

#BC4DAA #BC974D #4DBC5F #4D73BC

split-complementary

#BC4DAA #73BC4D #4DBC97

monochromatic

#68275D #943885 #BC4DAA #CD79BF #DDA6D4

Accessibility & contrast

On white

4.39

#BC4DAA on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.78

#BC4DAA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BC4DAA

4.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC4DAA	#FFFFFF	#000000	##000000
##BC4DAA	1.00	4.39	4.78	4.78
#FFFFFF	4.39	1.00	21.00	21.00
#000000	4.78	21.00	1.00	1.00
##000000	4.78	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C6EAD

Deuteranopia (green-blind)

#6E7EA7

Tritanopia (blue-blind)

#C45474

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bc4daa;
/* rgb */ color: rgb(188, 77, 170);
/* oklch */ color: oklch(59.7% 0.179 334.4);

Tailwind

colors: {
  custom: {
    50: '#d385c3',
    500: '#bc4daa',
    950: '#000000',
  },
}

SCSS

$custom: #bc4daa;
$custom-light: #d385c3;
$custom-dark: #000000;

JSON

{
  "hex": "#bc4daa",
  "rgb": {
    "r": 188,
    "g": 77,
    "b": 170
  },
  "hsl": {
    "h": 309.73,
    "s": 45.306,
    "l": 51.961
  },
  "oklch": {
    "l": 0.59717,
    "c": 0.17948,
    "h": 334.4
  },
  "luminance": 0.18901
}

Semantic roles & 50–950 ramp

primary

#BC4DAA

secondary

#9ACBA2

accent

#D56853

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#140B12

muted

#837C81

Preview Lab

Preview with #BC4DAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →