#BC4D40#BC4D40
#BC4D40 is a mid, vivid red. Relative luminance 0.164; OKLCH L 56.4% C 0.146 H 29.2°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).
Color values
| HEX | #BC4D40 |
|---|---|
| RGB | rgb(188, 77, 64) |
| HSL | hsl(6, 49%, 49%) |
| HSV | hsv(6, 66%, 74%) |
| CMYK | cmyk(0%, 59%, 66%, 26.3%) |
| CIE-LAB | lab(47.46, 43.90, 30.34) |
| CIE-LCH | lch(47.46, 53.36, 34.65°) |
| OKLab | oklab(56.38% 0.1276 0.0712) |
| OKLCH | oklch(56.38% 0.146 29.2) |
| XYZ | xyz(24.3207, 16.3725, 6.7290) |
| Luminance | 0.1637 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 3.21
Dull Red
#BB3F3F
ΔE00 4.17
Dark Coral
#CF524E
ΔE00 5.18
Dark Salmon
#C85A53
ΔE00 5.26
Dusty Red
#B9484E
ΔE00 6.08
Faded Red
#D3494E
ΔE00 6.23
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BC4D40 #40AFBC
analogous
#BC4071 #BC4D40 #BC8B40
triadic
#BC4D40 #40BC4D #4D40BC
tetradic
#BC4D40 #71BC40 #40AFBC #8B40BC
square
#BC4D40 #71BC40 #40AFBC #8B40BC
split-complementary
#BC4D40 #40BC8B #4071BC
monochromatic
#612821 #8E3A30 #BC4D40 #CD766C #DDA19A
Accessibility & contrast
On white
4.91
#BC4D40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.27
#BC4D40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BC4D40
4.91:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BC4D40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BC4D40 | 1.00 | 4.91 | 4.27 | 4.91 |
| #FFFFFF | 4.91 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.27 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.91 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6A623E
Deuteranopia (green-blind)
#867A3D
Tritanopia (blue-blind)
#CE364A
Achromatopsia (no color)
#717171
Design tokens & code
CSS
--color: #bc4d40; /* rgb */ color: rgb(188, 77, 64); /* oklch */ color: oklch(56.4% 0.146 29.2);
Tailwind
colors: {
custom: {
50: '#d78375',
500: '#bc4d40',
950: '#000000',
},
}SCSS
$custom: #bc4d40; $custom-light: #d78375; $custom-dark: #000000;
JSON
{
"hex": "#bc4d40",
"rgb": {
"r": 188,
"g": 77,
"b": 64
},
"hsl": {
"h": 6.29,
"s": 49.206,
"l": 49.412
},
"oklch": {
"l": 0.56381,
"c": 0.14611,
"h": 29.2
},
"luminance": 0.16369
}Semantic roles & 50–950 ramp
primary
#BC4D40
secondary
#8FC3C9
accent
#CAD94F
background
#FEF8F7
surface
#FCEFED
border
#D5CAC8
text
#160B08
muted
#847C7B