#BC4740#BC4740

#BC4740 is a mid, vivid red. Relative luminance 0.156; OKLCH L 55.6% C 0.152 H 26.6°. Best body text is #FFFFFF at 5.11:1 contrast (WCAG AA passes).

Color values

HEX	#BC4740
RGB	rgb(188, 71, 64)
HSL	hsl(3, 49%, 49%)
HSV	hsv(3, 66%, 74%)
CMYK	cmyk(0%, 62.2%, 66%, 26.3%)
CIE-LAB	lab(46.41, 46.68, 29.05)
CIE-LCH	lch(46.41, 54.98, 31.89°)
OKLab	oklab(55.59% 0.1363 0.0683)
OKLCH	oklch(55.59% 0.152 26.6)
XYZ	xyz(23.9201, 15.5712, 6.5955)
Luminance	0.1557 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BC4740 #40B5BC

analogous

#BC4077 #BC4740 #BC8540

triadic

#BC4740 #40BC47 #4740BC

tetradic

#BC4740 #77BC40 #40B5BC #8540BC

square

#BC4740 #77BC40 #40B5BC #8540BC

split-complementary

#BC4740 #40BC85 #4077BC

monochromatic

#612521 #8E3630 #BC4740 #CD726C #DD9E9A

Accessibility & contrast

On white

5.11

#BC4740 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.11

#BC4740 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BC4740

5.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BC4740	#FFFFFF	#000000	##FFFFFF
##BC4740	1.00	5.11	4.11	5.11
#FFFFFF	5.11	1.00	21.00	1.00
#000000	4.11	21.00	1.00	21.00
##FFFFFF	5.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#665E3F

Deuteranopia (green-blind)

#83773D

Tritanopia (blue-blind)

#CE2E46

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bc4740;
/* rgb */ color: rgb(188, 71, 64);
/* oklch */ color: oklch(55.6% 0.152 26.6);

Tailwind

colors: {
  custom: {
    50: '#d77f75',
    500: '#bc4740',
    950: '#000000',
  },
}

SCSS

$custom: #bc4740;
$custom-light: #d77f75;
$custom-dark: #000000;

JSON

{
  "hex": "#bc4740",
  "rgb": {
    "r": 188,
    "g": 71,
    "b": 64
  },
  "hsl": {
    "h": 3.387,
    "s": 49.206,
    "l": 49.412
  },
  "oklch": {
    "l": 0.55588,
    "c": 0.15249,
    "h": 26.6
  },
  "luminance": 0.15568
}

Semantic roles & 50–950 ramp

primary

#BC4740

secondary

#8FC5C9

accent

#D1D94F

background

#FEF8F7

surface

#FCEFED

border

#D5CAC8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BC4740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →